Crowd-Funding Indie Filmmakers to Reward Donors with Unusual Perks: Ways for Donors to Contribute Content to the Film's Online "Prequel"

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Filmmakers behind the upcoming indie comedy-drama, "Lost in Sunshine," launch an IndieGoGo crowd-funding campaign in support of adding online games and user-contributed content to an online “prequel” they present on Lostinsunshine.com.

Lostinsunshine.com

Our IndieGoGo campaign will enable us to fund an ambitious expansion of our transmedia website, with the bonus of bringing user-contributed content from donors into our story-world.

Filmmakers Jentri Chancey and Lorie Marsh began working on their independent film, "Lost in Sunshine" in 2009. "Lost in Sunshine" (LIS) will be a comedy-drama about a repressed intuitive who wants to run away from her future as a small-town wife and a recovering gambler who wishes he could undo his past by writing a best-selling Self-Help book.

She sees the glass as half empty. He sees the glass as half full. They think they'll find answers in each other. They're wrong.

From February 1 to March 4, 2011 the duo is presenting the “Lost Without YOU!” crowd-funding campaign on IndieGoGo.com to raise $10,000 in support of expanding their transmedia website http://www.lostinsunshine.com with free online games and a mobile application.

Acknowledging the fierce odds in the independent film sphere, Chancey and Marsh decided to embrace a transmedia approach for "Lost in Sunshine" and first expand the film’s story and themes via digital storytelling. They launched http://www.lostinsunshine.com in February 2010. The website presents weekly online fiction, a YouTube channel of monthly interviews, behind-the-scenes video blogs, a filmmakers blog, and a monthly LIS e-newsletter with guest writers on self-help and personal development.

Producer Marsh says, “Though we haven’t shot our movie, yet, we’ve been presenting content online for two years now and attracting fans. Our IndieGoGo campaign will enable us to fund an ambitious expansion of our transmedia website, with the bonus of bringing user-contributed content from donors into our story-world.”

On February 1, 2011, the filmmakers debuted Version 2 of Lostinsunshine.com with a cleaner design and more interactivity geared for audience participation. In the wings, they have four online games related to the story-world designed, and Marsh is working with developers Stonehenge Productions to create a mobile application for “Lost in Sunshine,” for debut by mid-2011.

Chancey and Marsh hope that by the time they've completed "Lost in Sunshine," the movie, that their long-time digital storytelling and audience participation efforts have succeeded in attracting a large community of fans who relate to the film's tag line, "Is this where you thought you'd be?" and eagerly anticipate viewing it.

About Lost in Sunshine
Lost in Sunshine is a spirit-centered entertainment website and upcoming independent film: Lyn, a chronic malcontent, and Bob, a desperate optimist, struggle to find direction in their lives. So far, the secrets to living a better life are eluding them both, in and outside of Sunshine, Texas.

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Lorie Marsh
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