Seneca Selects TDCI’s BuyDesign® Product Configurator and Guided Selling Software for Microsoft Dynamics AX

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TDCI Inc. announced today that Seneca, a leading manufacturer of custom computer systems, has selected TDCI’s BuyDesign Product Configurator and Guided Selling software to streamline sales quoting and ecommerce processes for all of the company’s sales channels. Seneca will use BuyDesign, integrated with Microsoft Dynamics AX 2009, delivered by Microsoft Dynamics AX implementation partner, Greenlight Business Technology Solutions (Greenlight BTS).

TDCI Inc.

We selected BuyDesign because it provides an advanced product configurator combined with comprehensive support for quoting, ordering and self-service buying within a framework that is well integrated into Microsoft Dynamics AX.

TDCI Inc. (TDCI), the leading provider of configurator-based software solutions, announced today that Seneca, a leading manufacturer of custom computer systems, has selected TDCI’s BuyDesign Product Configurator and Guided Selling software to streamline sales quoting and ecommerce processes for all of the company’s sales channels. Seneca will use BuyDesign, integrated with Microsoft Dynamics AX 2009, delivered by Microsoft Dynamics AX implementation partner, Greenlight Business Technology Solutions (Greenlight BTS).

BuyDesign is a comprehensive solution suite developed to streamline the sales process for customized products. BuyDesign helps companies that manufacture products with a wide range of features, options, and dimensions increase sales by becoming ‘easy to do business with’ while at the same time reducing order processing time, cost, and errors.

Seneca has licensed several components of BuyDesign for Microsoft Dynamics AX, including: BuyDesign Configurator – a powerful product configurator integrated into Microsoft Dynamics AX, BuyDesign Channel Sales – a robust web-based sales quoting, guided selling, and ordering solution, and BuyDesign Storefront – a highly tailorable ecommerce solution. BuyDesign Channel Sales and BuyDesign Storefront both utilize the same BuyDesign product configurator that Seneca will use within Microsoft Dynamics AX; enabling Seneca to support all of the company’s sales channels and internal sales processes with a common product configurator. BuyDesign Configurator will use centrally maintained product models to drive the configuration experience for all types of users, and will dynamically generate Microsoft Dynamics AX bills of material (BOMs) to drive production regardless of the method of order entry.

“We selected BuyDesign because it provides an advanced product configurator combined with comprehensive support for quoting, ordering and self-service buying within a framework that is well integrated into Microsoft Dynamics AX,” said Walter Kolodziey, Seneca Director Information Technology. “We also feel that TDCI understands our needs well, and is equipped to work as a team with Greenlight BTS and our people to deliver the solution we are after.”

“We are pleased to have Seneca as our newest BuyDesign customer,” said Dan DeMuth, TDCI President. “We are seeing a lot of excitement from Microsoft Dynamics AX users who need a more powerful and easier to use product configurator, and who have a diverse range of selling scenarios to support, especially on the web. BuyDesign is ideal for such companies.”

About Seneca
Seneca is a premier U.S.-based custom system manufacturer and value-added technology distributor with over 30 years of experience. Through a commitment to the total technology lifecycle, Seneca delivers scalable solutions backed by a complete service offering. Proven engineering and manufacturing expertise make Seneca the trusted source for VARs, OEMs and ISVs looking to shorten time to market and decrease project risk. Seneca's expertise can be seen in the well-recognized Nexlink® brand of custom-built desktops, notebooks, servers and storage devices. Nexlink® products consistently offer performance, quality, and reliability to Business, Government, Education, Healthcare, Enthusiast, and OEM customers nationwide. For more information, visit http://www.senecadata.com.

About Greenlight BTS:
Greenlight BTS, LLC exclusively serves the Microsoft Dynamics AX community with highly-experienced, highly-knowledgeable technical implementation and development support. With offices in New York City and Indianapolis, Greenlight BTS is regarded as one of the premier delivery partners for Microsoft Dynamics AX. In addition to servicing its own customer base, Greenlight BTS is engaged by Microsoft and other VAR partners to troubleshoot and deliver difficult and complex Dynamics AX projects.

About TDCI and BuyDesign
TDCI (http://www.tdci.com) specializes in helping manufacturers and their distributors streamline the buying process for customized products. TDCI’s BuyDesign® software is a comprehensive web-based product configurator and guided selling solution developed to help companies increase sales by becoming ‘easy to do business with’ while improving profitability by reducing order processing time, cost, and errors. Built using a powerful product configurator, BuyDesign provides modular applications for guided product selection and configuration, product visualization, quoting and ordering, drawing and data generation, consumer interest creation, and more.

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SHARON BINKLEY
TDCI Inc.
614-781-2325 ext. 1171
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