Buddy Media Expands Management Team With Industry Veterans

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Executives from Google, IAC & Collective Join Company To Fuel Continued Growth; Buddy Media Veterans Promoted to Chief Client Officer and Chief Product Officer

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“It’s amazing to have so many superstars joining our team, as well as three of our veteran employees receiving well deserved promotions,” said Buddy Media founder and CEO Michael Lazerow.

Buddy Media, the Facebook management system of choice for the world’s largest brands and agencies, today announced the expansion of its management team, as well as the promotion of three executives.

Jennifer Cooley joins Buddy Media as General Manager, Media Solutions. David Dowd joins as General Manager, Lifestyle Sales from Google Inc. Tami Dalley joins as Director, Analytics, from ROI Labs, and Jed Weitzman joins as Director, Entertainment Sales from IAC.

In addition, Patrick Stokes has been promoted to Chief Product Officer, and he will lead and oversee all development of the Buddy Media Platform. Michael Jaindl has been promoted to Chief Client Officer, and in this role, he will lead the Buddy Media client services teams. Greg Roth has been promoted to VP, Buddy Media University, and he will lead Buddy Media’s hands-on training center, which provides clients with training on all aspects of the Buddy Media Platform, including a free certification program.

“It’s amazing to have so many superstars joining our team, as well as three of our veteran employees receiving well deserved promotions,” said Buddy Media founder and CEO Michael Lazerow. “Michael, Patrick and Greg have been with Buddy Media since the start and this is not only a natural step in their careers, but also a strategic step for the company, as we offer the best and most experienced executive team to our 600 plus clients.”

Jennifer Cooley, General Manger, Media Solutions

Jennifer brings expansive sales and media industry experience to Buddy Media where she oversees Media Solutions. Prior to joining Buddy Media, Jennifer started and managed the New York Sales team at Collective. Jennifer was the top grossing salesperson at Collective for the past five years. She also helped open company’s UK office. In 2008, she received the company’s “Collective Cup” award. Jennifer graduated from the University of Arizona, Tucson and received her degree in Creative Writing.

David Dowd, General Manager, Lifestyle Sales

David brings vast experience in content and business development and will oversee sales across its lifestyle business with verticals such as retail, fashion, healthcare, real estate and beauty services.

Prior to Buddy Media, he led Content Development and Acquisition Strategy for the Branded Entertainment team at Google, Inc. David also was the Team Manager of Publisher Solutions at Google, Inc. working with major partners such as Hearst, Bloomberg/Business Week, Martha Stewart and Conde Nast Digital.

Previously, he was CEO and founder of ViewPlay Media. David has lived in London, Prague, Poland and Moscow. He completed his undergraduate work at Stanford and received his MBA at The University of Pennsylvania Wharton School.

Jed Weitzman, Director, Entertainment Sales

Jed brings 17 years of experience in the entertainment industry to Buddy Media where he will lead sales efforts for movie studios, music labels, production companies, and artist representation and management. Jed joins Buddy Media from InterActivCorp (IAC) (NasdaqGS: IACI), where he oversaw business development for Instant Action, a gaming company focused around 3D gaming with a major social component. He began his career in entertainment at SNL and Late Night with Conan O'Brien as an assistant to Lorne Michaels.

For the past seventeen years he has managed and represented many of Hollywood's top entertainers and artists. Jed lives with his wife and daughter in New York City. He is a graduate of Georgetown University.

Tami Dalley, Director, Analytics

Tami Dalley comes to Buddy Media with expansive analysis experience. Prior to Buddy Media she was Director of Analytics at and User Experience Optimization at ROI Labs. Prior to that she was a Senior Interactive Analyst and Marketing at Acronym Media. Her work was honored with the Search Engine Strategies Award for “Most Effective Use of Web Analytics” and an HSMAI Gold Arian Award for “Outstanding Search Marketing Strategy”.

Tami is also a noted industry thought-leader and has spoken at events such as Search Engine Strategies, Search Marketing Expo, Web 2.0 Expo and Conversion Conference, among others. Tami is originally from Australia and has been to more than 40 countries. She attended college in Australia and studied psychology.

About Buddy Media
The Buddy Media Platform is the Facebook management system of choice for eight out of the ten top global advertisers. With its scalable, secure architecture and straightforward administrative tools, it is the only solution that allows brands to launch, maintain and measure their Facebook presence in any country and in any language. Buddy Media shares four investors with Facebook and was one of the first companies selected by Facebook as a preferred developer partner. The company is backed by WPP (NASDAQ: WPPGY), Softbank Capital, Institutional Venture Partners, GGVC, Greycroft Partners, Facebook investor Ron Conway, Facebook board member Peter Thiel, Zynga founder and CEO Mark Pincus, Roger Ehrenberg, and others. For more information, visit http://www.buddymedia.com.

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