Luminary Labs Presents Open Innovation Event to Solve for the Health of New Yorkers at Social Media Week February 8, 2011

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Health | Tech | Food, an open innovation event, will run from 9:00 am - 12:30 pm at The Paley Center for Media at 25 West 52 Street on Tuesday, February 8, 2011

On Tuesday, February 8, 2011 from 9:00 am – 12:30 pm, the Luminary Labs open innovation event Health | Tech | Food will take place at The Paley Center for Media at 25 West 52 Street in New York, NY.

The Luminary Labs event is part of Social Media Week New York, a distributed conference that runs from Monday, February 7, through Friday, February 11, featuring five content hubs across the city – People & Society, Entertainment, Sports & Gaming, Science & Technology, Arts & Culture and Business, Media & Communications. Health | Tech | Food is a part of the People & Society content hub hosted by The Paley Center.

The event will commence with brief presentations from experts in the field of mobile health, food systems, the quantified self and open source health. Following the presentations, attendees will be broken into workshop groups led by panelists and facilitators to ideate around the various health issues facing people in New York, through the lens of social technology.

Registration for this event is free and open to the public. To register, visit the following URL: All ideas generated during this open innovation session will be published online after the event so that anyone can expand upon them. The event itself will be streamed live from the following URL: Attendees will represent a diverse cross-section of business innovators, including Fortune 1000 executives, startups, technologists, designers, non-profits and government.

“Luminary Labs has developed a strong point of view on the role that social technologies play in the modern organization,” said Sara Holoubek, CEO of Luminary Labs. “With the majority of social media today focusing on ‘like this, friend me, buy that,’ organizations are missing an opportunity to use these same technologies to explore basic societal needs. We crafted the Health | Tech | Food innovation exercise to explore this posit further and to openly share all ideas produced around it.”

Luminary Labs has curated a panel of industry experts to speak at Health | Tech | Food. The line-up includes Jane Sarasohn-Kahn, a health economist; Jerusha Klemperer, the Associate Director of Programs at Slow Food USA; Marc Koska, the inventor of the K1 syringe that locks itself after one use; and Steven Dean, an authority in the quantified self movement.

“Is there a right way to conquer the world with your great idea, and do you know what it is?” said Marc Koska, K1 syringe inventor and founder of Safepoint ( “You have the chance to find out at the Paley Center next week. I aim to improve basic healthcare in the developing world and can't wait to brainstorm and challenge myself with the best minds in New York City.”

Luminary Labs builds the business models that make organizations resilient in the face of change. We do this by identifying the connective patterns within your marketplace, creating the internal conditions for success, and executing agile approaches to people, processes, and technology. For more information, visit

Social Media Week (SMW) is a global platform that connects people, content, and conversation around emerging trends in social and mobile media. For more information, visit


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