Atlanta, GA (PRWEB) February 8, 2011
The BRAND ALUMNI MIXER launched on LinkedIn groups is the1st open, inclusive social media MIXER where all brand marketers who are current employees or alumni from any company, category, class-of-trade, and country can meet and MIX-it-up to build better brands. (http://www.BrandAlumniMixer.biz, http://www.LinkedIn.com) The BRAND ALUMNI MIXER is the place where passionate brand marketers from every CPG/FMCG, Durable, Retail and Service company or agency can contribute and collect the best break-through insights from Fortune 500 companies to the most innovative start-up brands around the world. The BRAND ALUMNI MIXER has been growing rapidly attracting a diverse global mix of senior brand and agency executives, world-changing academic thought leaders, media, and recent business school graduates.
The BRAND ALUMNI MIXER was founded by Steven Cook, an experienced brand marketer and transformational innovator who has built and led iconic image-based CPG and durable brands around the world at P&G, Coca-Cola, and Samsung Electronics as CMO North America. Steven Cook, MIXING host, said: "The BRAND ALUMNI MIXER was established to enable open, inclusive and collaborative exchanges and relationship building online and offline with people from a wide cross-section of brand building experiences around the world. Adding a new MIX from outside your category often changes the game... to win the game. I believe the diversity of MIXERS will generate interesting and insightful conversations that help brand marketers build better brands with highly engaged consumers. This is exactly what business leaders need to do to stimulate brand innovation and profitable growth."
Brand marketers can join the BRAND ALUMNI MIXER community at: http://www.linkedin.com/groupRegistration?gid=3757303
For LinkedIn members, the BRAND ALUMNI MIXER would be a good complement for groups like: American Association of Advertising Agencies, Association of National Advertisers, Brand 3.0, Brand Innovation Network, Brand Management, CMO Executive Network, CPG Branding and Marketing Forum, CPG Supergroup, CPGpeople, Chief Marketing Officer Council, Chief Marketing Officer Network, Consumer Lifestyle, Consumer Packaged Goods Executive Forum, Forbes CMO Network, Future Trends, GameChanger Innovation Leaders, Marketing Executives Group, Social Media Marketing Executive Network, TED, The Brand Show, The CMO CLUB, The Chief Marketing Officer Institute, The Chief Marketing Officer Group, The Linked CXO, eMarketing Association Network.
Steven Cook added: "The BRAND ALUMNI MIXER LinkedIn group launched 14 days ago with the goal of attracting a diverse group of innovative brand marketers who wanted to engage in this MIXER. Over 150 brand marketers have joined, representing 10 countries (Canada, Denmark, France, India, Jamaica, Malaysia, Netherlands, Oman, Singapore, U.S.), and a broad range of companies and agencies such as":
Alberto-Culver, Alcoa, Amazon.com, American Greetings, Anheuser-Busch, AT&T, Avon, Bain & Co., Bausch & Lomb, Bayer, Bed Bath & Beyond, Blackberry/RIM, Bloomingdale's, Brown-Forman, Cablevision, Carter-Wallace, Castle Rock Entertainment, CBS Sports, Center for Emotional Marketing, Church & Dwight, CIBA Vision, Clear Channel, CNN, Coca-Cola, Columbia Tri Star, ConAgra, Constellation Wines, Diageo, E*TRADE, Edelman, E&J Gallo Winery, facebook, Foote, Cone & Belding, FOX Cable, General Mills, General Motors, Georgia-Pacific, Gruner + Jahr, Guinness Brewing, Hal Riney & Partners, Hershey, Hewlett-Packard, HJ Heinz, IMG Interactive Media, InBev, Intel, Jameson Inns, Johnson & Johnson, Kellogg, Kensington Computer Products, Kraft, Kodak, Leo Burnett, LVMH Moët Hennessy Louis Vuitton, McKinsey, MGM, Miller Brewing, Mobile Entertainment Forum, Motorola, Mr. Youth, NBC, NCompass International, Newell Rubbermaid, Ogilvy, P&G, Panasonic, PepsiCo, Pfizer, Philips, Philip Morris, Pizza Hut, Ralston Purina, Red Bull, Revlon, RJ Reynolds, Rosetta Stone, RR Donnelley, Saatchi & Saatchi, Saks Fifth Avenue, Samsung, Sanofi-Aventis, Sara Lee, SC Johnson, Seagram & Sons, Sharp, Smart Balance, Sony, Starbucks Coffee, Starcom Mediavest, Starwood Hotels, Sun Life Financial, Sustainable Life Media, TBA Global, Texas Instruments, TIME, Tropicana, Turner Broadcasting System, Ulta, U.S. Olympic Committee, UPS, Wilson Sporting Goods, Unilever, U.S. Marine Corps, Universal Studios, United States Tennis Association, Utah Jazz NBA Basketball, Valvoline, Walt Disney Studios, Warner Bros., Warner-Lambert, Wieden + Kennedy, William Grant & Sons, XM Satellite Radio, Young and Rubicam, and other leading and emerging enterprises in CPG/FMCG, Durables, Retail, Service, new and traditional media.
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