McKinney, Texas (PRWEB) February 14, 2011
Zelo Public Relations™, a provider of public relations services including sustainability strategies and consulting on Global Reporting Initiative (GRI) Guidelines, as well as corporate communications, media relations and media training announced today the company has joined the Global Reporting Initiative (GRI) as an Organizational Stakeholder for 2011.
“We are proud to be an Organizational Stakeholder for GRI, the organization we believe sets the global standard for sustainability reporting,” said Lars E. Rosene, Zelo Public Relations President and CEO. “As an Organizational Stakeholder we look forward to being part of the GRI’s network of global stakeholders that provide input and feedback for the global reporting standard,” Rosene added.
Global Reporting Initiative (GRI) is a network-based non-governmental organization that aims to drive sustainability and environmental, social and governance (ESG) reporting. GRI produces the world’s most widely used sustainability reporting framework to enable this drive towards greater transparency. The framework, incorporating the ‘G3 Guidelines’, sets out the principles and indicators that organizations can use to measure and report their economic, environmental, and social performance. GRI is committed to continuously improving and increasing the use of the Guidelines, which are freely available to the public.
About Zelo Public Relations
Zelo Public Relations™ is a full-service boutique public relations agency focusing on reputation management strategies for global clients. The primary practice areas of the agency are sustainability, Global Reporting Initiative (GRI) reporting, corporate communications, media relations and media training. The company applies an integrated approach that accomplishes internal and external stakeholder engagement and drives long-term value and internal culture creation for organizations. Zelo PR is a registered Organizational Stakeholder of the GRI and supports the mission of the GRI to develop globally accepted sustainability reporting guidelines through a global, multi-stakeholder process. More information about Zelo Public Relations can be obtained by visiting the company’s website at http://www.ZeloPublicRelations.com.
# # #