(PRWeb UK) February 16, 2011
GreenPalm, the certificate trading company that supports and promotes sustainable palm oil production, has appointed Simon Chrismas as Business Development Executive.
Simon’s role is to expand membership of GreenPalm, a programme that directly supports palm oil producers that use farming and production methods certified by the Roundtable on Sustainable Palm Oil (RSPO).
The GreenPalm system enables businesses to offset their use of palm oil or palm kernel oil by buying certificates representing an equivalent volume produced sustainably.
Simon brings to the team experience and knowledge gained in the food manufacturing industry. Most recently he worked at GreenPalm founding company AAK UK for three and a half years, where as a product manager he worked closely with the UK’s major retailers, developing and growing the company’s private label business with focus on the mustard, condiments, salad dressing and oils categories.
Simon, who is originally from Thurrock but has lived in Hull for 16 years, graduated from Hull University Business School in 2002 with a BA in Business Studies.
He says: “I’m joining GreenPalm at a very exciting time, with more than 1.3million certificates now traded and support from some of the world’s biggest brand names in food, beauty and household care.
“Our goal now is to keep growing support from businesses across all industries that use palm oil and its derivatives, showing companies along the supply chain the benefits of joining GreenPalm. If you look at the total palm oil production in 2010 which stood at 48million tons, 7.5% of that or 3.5million tons was produced by RSPO-certified producers.
“Whilst good progress has been made in a short space of time with certification only beginning two years ago, we are just at the tip of the iceberg. We aim to continue attracting businesses globally, selling the benefits of GreenPalm as an RSPO-approved supply chain option, and it’s a challenge I’m thrilled to take on.”
Palm oil and palm kernel oil are ingredients used in about 50% of packaged food, cosmetics and home and personal care products, from lipstick and shower gel to bread and confectionery. It is the only vegetable fat with a solid consistency at non-tropical room temperature, and has become widely used as a low-cost, versatile and plant-based alternative to animal fats.
However, its popularity has driven a rapidly expanding industry that has been linked with deforestation, high carbon emissions, displacement of local communities and threats to endangered species such as the orang-utan, Sumatran tiger and sunbear.
GreenPalm was devised as a way to stimulate both production of and demand for sustainably-produced palm oil and palm kernel oil, by enabling manufacturers and retailers to pay producers a premium for their efforts, via the trade of certificates.
This allows businesses to give immediate support to sustainable palm producers while global supply chains are converted for fully segregated RSPO-certified sustainable palm oil.
Support for GreenPalm has come from international names including Unilever, Cargill, Carrefour, Marks & Spencer, Cadbury, Danisco, Lidl, Burton’s Foods, Seventh Generation, Findus, New Britain Palm Oil, Asda, Boots, Tesco and Waitrose, among many others. The GreenPalm system also enables small businesses, with less control over and financial power to change international supply chains, to support sustainable palm oil production.
If you would like to contact Simon to discuss GreenPalm and sustainable palm oil production, please email simon(dot)chrismas(at)greenpalm(dot)org or visit GreenPalm.
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