SugarCRM to Bring Open CRM to the Technology for Marketing and Advertising Show

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SugarCRM at TFM&A in London. Martin Schneider to speak on the value of making the open choice in CRM and eCommerce

SugarCRM, the world’s fastest growing customer relationship management (CRM) company, today announced its attendance at the Technology for Marketing & Advertising Show in London on March 1st and 2nd, 2011.

Technology for Marketing and Advertising takes place at Earls Court in London and is an integrated marketing and advertising event delivering the latest Industry insight, trends and developments.

As part of the Content Management and eCommerce Theatre, Martin Schneider, Senior Director of Marketing at SugarCRM, will be speaking on “The Value of Making the Open Choice in Integrating CRM and eCommerce”. This session will look at how, with the advent of open, cloud-based systems, it is possible to operate an agile, integrated CRM and eCommerce system. This seminar takes place on March 1st at 12.30pm.

SugarCRM will be accompanied by UK partner The Sugar Refinery on Stand C6 and will be demonstrating its latest offering, which integrates a comprehensive set of mobile capabilities, social CRM features and collaborative and information-sharing tools to provide sales and marketing professionals with a powerful and flexible cloud-based CRM solution.

“Social media and cloud computing are important trends right now and many businesses are trying to understand how best to leverage these technologies to connect more closely with their customers,” explains Tom Schuster, Vice President and General Manager of SugarCRM Europe, “SugarCRM’s simple-to-use and flexible solutions allow businesses to connect directly with prospects and customers, helping to provide higher levels of service and to shorten sales cycles.”

For more information about the event:

About SugarCRM
SugarCRM makes CRM Simple. As the world's fastest growing customer relationship management (CRM) company, SugarCRM applications have been downloaded more than seven million times and currently serve over 600,000 end users in 80 languages. Over 6,000 customers have chosen SugarCRM's On-Site and Cloud Computing services over proprietary alternatives. SugarCRM has been recognised for its customer success and product innovation by CRM Magazine, InfoWorld, Customer Interaction Solutions and Intelligent Enterprise.

For more information, call (408) 454-6900 or 1 87 SUGARCRM toll-free in the US, email contact(at)sugarcrm(dot)com, or visit


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