“‘Rooms for Good’ adds another level of meaning to the experience of staying with us, and we’re thrilled to be engaged with Autism Speaks for the month of March."
Nashville, TN (PRWEB) February 16, 2011
Autism Speaks, North America’s largest autism science and advocacy organization, has been selected as the featured charity to benefit from the first month of the new ‘Rooms for Good’ co-operative marketing/fundraising program at Gaylord Hotels. During the month of March, the four Gaylord Hotels properties will donate 10 percent of all revenue from ‘Rooms for Good’ packages to this charity.
“Autism Speaks is thrilled to partner with Gaylord Hotels in this program,” said Scott Leibowitz, national director of corporate relations, Autism Speaks. “Our organization’s mission is to fund autism research, raise awareness and advocate for the needs of individuals with autism and their families. We are grateful to Gaylord Hotels for its contribution to this mission.”
Gaylord Hotels will also use its significant advertising, public relations and social media platforms to help generate more awareness for Autism Speaks.
“Our hotels have become known as the destinations of choice to celebrate life’s special occasions, and we work very hard to make all of those visits special, memorable and, of course, meaningful,” said Amy Atkinson, vice president of leisure marketing and public relations, Gaylord Hotels. “‘Rooms for Good’ adds another level of meaning to the experience of staying with us, and we’re thrilled to be engaged with Autism Speaks for the month of March. Now our guests can enjoy a great experience while knowing that they are also contributing a bit of their hotel stay to a cause about which they care.
The exclusive “Rooms for Good” package rate will start at $179* per couple/per night and includes one-night accommodations and breakfast for two. This special rate will be offered to guests that stay at the hotels within a specific time frame.
*The rate varies per resort and excludes tax, parking and resort fee. More information is available at http://www.RoomsForGood.com.
About Gaylord Hotels®
Gaylord Hotels® is a collection of four upscale resorts that afford endless opportunities for leisure travelers and conventioneers. The hotel company’s hallmark -- “everything in one place” -- provides vacationers with diverse dining options, quality spa and fitness center services, top-notch entertainment, on-site shopping and endless activities -- all within each resort. Gaylord Hotels is a pioneer in the hotel and convention industry with properties in the nation’s most desirable destinations. Gaylord Hotels include Gaylord Opryland® in Nashville, Tenn.; Gaylord Palms® in Kissimmee, Fla. near Orlando; and Gaylord Texan® on Lake Grapevine near Dallas, Texas, and Gaylord National® on the Potomac in National Harbor, Md. Gaylord Hotels is owned and operated by Gaylord Entertainment, a leading hospitality and entertainment company based in Nashville, Tenn. For more information, please visit: http://www.gaylordhotels.com.