We chose to integrate best-in-class Return Path deliverability monitoring tools to ensure the highest possible results for our email marketing customers.
Wilmington, DE (PRWEB) February 21, 2011
Implix (http://www.implix.com), leading provider of results-driven online marketing solutions for the SMB sector, announced today a partnership with Return Path, an industry-leading provider of email deliverability monitoring tools and email service certification programs. With the integration of Return Path monitoring solutions, Implix provide its GetResponse (http://www.getresponse.com) and GetResponse360 customers with even more rigorous analysis and optimization of their email services, boosting deliverability rates, ISP compliance and campaign ROI.
Return Path deliverability monitoring tools do not affect the ways GetResponse customers send and deliver their messages, but provides GetResponse Deliverability Experts with deep insights into the paths messages take on their way to inboxes. This feedback is shared with customers to help them optimize their emails for deliverability, protect their domain reputations, and strengthen ISP relationships through enhanced compliance with standards and expectations.
“Deliverability continues to be the top issue for marketers looking for an email services provider (ESP)," explained Simon Grabowski, Implix CEO and founder of GetResponse. “As the volume of email increases, ISPs are getting tougher about issues like engagement, frequency, and relevancy, which is why we chose to integrate best-in-class Return Path deliverability monitoring tools to ensure the highest possible results for our email marketing customers.”
To learn more about GetResponse email marketing, please visit: http://www.getresponse.com.
GetResponse is an easy-to-use email marketing platform designed to increase email marketing ROI faster than any other medium for small businesses and Enterprise customers. GetResponse offers an intuitive newsletter editor (including 300+ newsletter templates), 1000+ free iStockphoto® images, drag-and-drop sign-up form builder (500+ form templates), email analytics, unlimited follow-up messages, online surveys, advanced segmentation, social media integration and Five-Star customer service and training. GetResponse is the first SOHO/SMB email marketing solution to offer email-to-speech capabilities, video email marketing with 1 GB storage and iPhone ® application. Launched in 1999, GetResponse has grown to over 180,000 active users from 200 countries, delivering 10 billion permission-based emails per year.
# # #