Whole Foods Market® Unveils First Certified Humane Raised and Handled® Greek Yogurt Named After God of Love

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Exclusive, Rich, Creamy and Naturally Thick Eros Organic Greek Yogurt Available in Stores Nationwide

New Eros Organic Greek Yogurt - Plain

“Whole Foods Market helped to pioneer the popular Greek yogurt category and Eros takes our offerings to the next level,” said Errol Schweizer, senior global grocery coordinator for Whole Foods Market.

Sweet on yogurt? Whole Foods Market is fueling shoppers' passion and desire for Greek yogurt this February with exclusive Eros Organic Greek Yogurt named after the Greek God of Love.

Made in the authentic Greek style, Eros is the first and only yogurt made with Certified Humane Raised and Handled®, organic, low fat cow's milk from small family farms. This rich, creamy yogurt is also kosher certified, gluten free, sourced to avoid GMOs, and packs the added benefits of live, active probiotic cultures to aid in digestive tract and immune system health.

“Whole Foods Market helped to pioneer the popular Greek yogurt category and Eros takes our offerings to the next level,” said Errol Schweizer, senior global grocery coordinator for Whole Foods Market. "Eros was developed with our shoppers in mind – with responsible sourcing practices and superior quality and taste and at a great value price."

Eros Organic Greek Yogurt is made with only the freshest organic milk using an all-natural evaporation method to achieve its thick texture without the use of powdered milk solids or gelatin. Available in Plain, Honey, Strawberry, Blueberry and Vanilla flavors, Eros Organic Greek Yogurts feature the highest quality organic fruits and Grade A organic wildflower honey, natural vanilla and evaporated cane juice for a naturally sweet taste.

Shoppers can spot Eros in the dairy aisle with a fun and romantic, Cupid-esque illustration of the God of Love on packaging. All varieties are available exclusively at Whole Foods Market at the suggested price of $1.99.

For more information about Eros Organic Greek Yogurts, visit: http://wholefoodsmarket.com/products/item.php?RID=835.

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