Nanai - A Model Of Ethical Elegance

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A groundbreaking advance in fine leather creation has been a hit at fashion and design shows around the world. Made from the skin of salmon, nanai is crafted with an eco-conscious process based on natural techniques used for thousands of years.

There is a reason nanai has been dubbed ”a model of ethical elegance”. That is because nanai stands for stringent quality assurance, high levels of excellence, and a material that boasts elegance as vividly as it does eco-friendliness.

The Company Salmo Leather GmbH, located in Bischofsmais, Germany, is the leading innovator and only German producer of the exclusive and extraordinary nanai leather. Through extensive research, the company has developed a process to turn salmon skin – a natural by-product of the salmon industry – into high quality leather with a 100% chrome-free tanning process to ensure that the natural structure of the salmon skin is preserved.

The premier goal of Salmo Leather GmbH was to produce high-quality salmon leather on a large scale, yet with an eco-friendly process. It was a novel idea, but the inspiration proved to be centuries old: the salmon skin tanning techniques and traditions of the Eastern Siberian Nanai people, who have fished salmon on the Amur river for thousands of years. Numerous tests were conducted until the specialists were able to reconstruct and optimize the organic tanning process handed down for generations. Years of further research and the development of highly advanced technologies have helped to preserve the unique texture, pliability, and natural structure of the skin. nanai leather now undergoes a modernized, environmentally-friendly, multi-stage manufacturing process. Today, the company proudly produces nanai leather, its name paying homage to the indispensable knowledge gained from the ancient Nanai people.

With its unsurpassed strength and versatility, coupled with its multi-dimensional character and wide variety of color choices, the possibilities nanai has to offer is only limited by the designer’s imagination. Having been certified for its remarkable tear and tensile strength and for its seam resistance, nanai is just as suitable for exquisite interior decorating and furnishing as it is for luxury handbags. Already this exciting new textile has been met with great success for its use by well-known designers specializing in decorative wall coverings, jewelry, shoes, handbags and exquisite pieces of furniture.

For example, take Thomas Shoos of Shoos Design, an inspiring interior designer whose meticulous eye for new prospects has led him to utilize the artistic capabilities of nanai leather in his work. Or Walter Knoll, a leading international maker of fine upholstered furniture and office facilities, employing the mesmerizing appeal of nanai leather in his product line.

The Stuart Weitzman label, known worldwide for its breathtaking stiletto designs but recently also for its high quality handbags, featured nanai leather in its latest Spring/Summer 2011 collection. The casual sophistication and exotic allure of nanai leather sets an impressive tone in Weitzman’s “Jade” line, ranging from shoulder bags and mini bags to totes and clutches.

The facts are indisputable. nanai leather is not just another textile. It has a unique character all its own, and all around the world, artists, craftsmen, and top quality designers are already taking full advantage of the benefits it has to offer. None can deny the opulence and exclusivity nanai brings to their work. But what is perhaps more important in this day and age -- where the norm is shifting rapidly to the principles of planetary stewardship and green consciousness -- is the very fact that nanai leather is utilizing environmentally-friendly technology to process the skins of an animal that is neither endangered nor a waste product.

There is a reason nanai has been dubbed "a model of ethical elegance”. That is because nanai stands for stringent quality assurance, high levels of excellence, and a material that boasts elegance as vividly as it does eco-friendliness. When it comes to leather of the finest sort, nanai takes center stage.

For more information please visit: http://www.nanai.com.

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Angelo Evangelatos
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