CardWoo and MC Hammer's Alchemist Management Partner to Sponsor Top Middle and Heavy Weight MMA Fighters

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CardWoo, announces their exclusive partnership with MC Hammer's Alchemist Management and Alchemist Clothing company. CardWoo will sponsor the heavy-handed MMA fighter Jorge "El Conquistador" Rivera.

Cardwoo: The Gift Card Marketplace

We are thrilled to team up with Alchemist Management

CardWoo, a leading gift card service that buys unwanted gift cards and sells gift cards to the world's most popular stores and restaurants at great discounts, announces their exclusive partnership with MC Hammer's Alchemist Management/Alchemist Clothing. CardWoo will sponsor the heavy-handed MMA fighter Jorge "El Conquistador" Rivera. A co-event middleweight fight between Rivera and top 10 middleweight contender Michael "The Count" Bisping will take place on February 27th, 2011 in sold-out Acer Arena in Sydney, Australia. The pay-per-view fight will air Live in the United States on Saturday night, February 26, 2011, headlined by a welterweight fight between B.J. Penn and Jon Fitch.

CardWoo, featured on The View, ABC and Fox News, proudly supports the world's fastest growing main stream sport, and has sponsored some of the most popular fighters, including middleweight contender and UFC legend Nate Marquardt, heavyweight sensation Brendan Schaub, and 6 ' 11 up-and-comer Stefan "The Skyscraper" Struve.

"We are thrilled to team up with Alchemist Management," said CardWoo Chief Administrative Officer Harry Rosenfeld.    "We strongly believe in Alchemist's commitment and support of their fighters and MMA, and believe our partnership is a great fit."

Rivera will premiere the Official Alchemist Clothing Walkout T-Shirt , with a CardWoo hat, and CardWoo prominently displayed on his shorts and banner at his upcoming fight.

"MMA is the fastest growing sport on the planet," said MC Hammer. "Alchemist Management/Alchemist Clothing captures the vast demographic that is so passionate about MMA."

Rivera, making the most of his opportunity in the spotlight, has taken his marketing viral with YouTube Prefight Spoofs. The video clips mock Bisping's speaking patterns, accent, and for getting a 'decision win' in the 2007 Matt Hamill fight--one of the more controversial decisions. Rivera continues to mock Bisping, particularly his punching power and claims that Bisping holds the record for most shots to the head without a knockout. Rivera also labels Bisping a "professional decision maker," a jab at Bisping's tendency to go to the judges' scorecards in his recent wins.

"Every fight is personal. I love when people say "nothing is personal," said Rivera. We are going to punch each other in the face, and you can be damn sure it's going to be personal real quick. You gotta do what you gotta do to get over, and that's it. I'm not worried about anything. It's all fun right now before the fight, but when we get there - it will be strictly business."

About Alchemist Management
Alchemist Management is a dynamic name in the world of MMA athlete management and marketing. Capitalizing on the deep experience and professionalism of its founding executive team, Alchemist Management creates unique opportunities in sports and entertainment for its clients who include some of the most popular names in MMA. Alchemist sets itself apart by taking a holistic view of each athlete's situation, and contributing to every aspect of their life and career, including fight training, digital and traditional media development, cross-over industry exposure, business advisory services, corporate sponsorship development, and the ever-important, but often overlooked process of planning for a rich and fulfilling life after they wage their final battle in the cage. Alchemist Management is based in Los Angeles. For more information, please visit http://www.alchemistmgmt.com.

About Cardwoo
Cardwoo is the premier place to buy and sell gift cards online and through the mail. We offer an easy, safe, convenient way to get cash for gift cards. Sell unwanted gift cards for cash, and buy discount gift cards at great prices. CardWoo insures all packages. Consumers can mail in their gift cards and receive up to 90% of the card's value. CardWoo also sells gift cards from top retailers at up to 33% off and with free shipping, or instant eDelivery. Customers can track their transactions online, and receive confirmation that their cards are delivered to CardWoo's offices. For more information on Cardwoo, visit http://www.cardwoo.com.

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Harry Rosenfeld
Cardwoo
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