Who Owns Social Media Content: Meteor Solutions to Speak at OMMA Global San Francisco 2011

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Ben Straley, CEO and co-Founder of Meteor Solutions, to speak about the power of shared content at OMMA Global to be held February 28-March 1, 2011 in San Francisco, CA

Today, Meteor Solutions, provider of the leading social audience management platform, announced that the co-founder and CEO Ben Straley will join a panel discussion at OMMA Global. The panel, entitled, “Making Money Off of Shared Content,” will be held on February 28, 2011, at 11:30am at the Marriott Marquis in San Francisco.

Key Facts:

  •     Straley will join panelists from Covario, NetShelter Technology Media, and Halogen Media to discuss the impact of social media sharing on a company’s ROI and what strategies savvy publishers need to employ to turn popularity into profit.
  •     As part of the discussion, Straley will provide insights from Meteor’s work with major brands like AT&T, Microsoft and MTV and share best practices for using social media sharing campaigns to grow audiences, drive engagement and increase revenues.
  •     The panel will take place in the OMMA Social track, a complete show within OMMA Global devoted to up-to-the-minute news and information and state-of-the-art tools and techniques for those involved in the social marketing, media and advertising practices of the Online Industry.

Supporting Resources:
About Meteor Solutions
Follow Meteor Solutions on Twitter
About OMMA Global San Francisco

About Meteor Solutions:
Meteor Solutions’ Social Audience Management Suite (SAMS) increases the effectiveness of marketing programs by growing social audiences and motivating online sharing. Marketers can also use Meteor to deliver advertising to brand advocates and the individuals they influence. Meteor’s technology platform is powered by the company’s patent-pending Tag & Trace™ Engine, which dynamically graphs sharing activity and identifies in real-time the social audiences that spread brand content. Meteor Solutions’ customers include some of the worlds’ leading global brands and agencies including Microsoft, AT&T, MTV Networks, Wunderman and others. Meteor Solutions is a privately held company based in Seattle, Washington.

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Susan Lusty
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