The Hive Brings Opportunity to Downtown Rock Hill

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The Hive, located in Rock Hill, South Carolina, is an innovative collaboration between York Technical College and Winthrop University to create student-made websites for local non-profit clients. The Hive strives to retain student talent in the Rock Hill area to help boost the local economy.

Started in January 2011, The Hive is an innovative new program that utilizes students from Winthrop University and York Technical College to build Websites and engage in online marketing campaigns for local non-profit clients. The Hive is a workforce program and small business incubator for the new creative and technical services marketplace.

The objective of The Hive is to discover and retain student talent in the Rock Hill area, boosting the local economy. This talent retention will cause Rock Hill to attract attention from businesses all over the country, or even the world.

Along with the attraction to the City of Rock Hill comes historic revitalization. The Hive is located at 157 E. Main Street, right in the heart of downtown. It puts a modern spin on an old building and brings more student energy to the downtown area. This will, in turn, attract more citizens from Rock Hill and surrounding areas to visit this historic section of town.

Revenflo’s Jason Broadwater is the leader of The Hive and is excited about everything that is unfolding. “The vision for the Hive came while looking for a solution to the 20% plus unemployment in Rock Hill and our desire to retain our students after graduation. We are so pleased to have the support and collaboration from all those involved; The Hive sheds a whole new look on economic development.”

The Hive’s first group of students are currently working on Web sites or marketing campaigns for Carolinas Student Travel Connection, Rock Hill Schools Foundation, Children’s Attention Home, Historic Rock Hill, Rock Hill Economic Development Corporation, and The Hive itself.

The Hive can be found online at, on Facebook, and on Twitter at @TheHiveRH. Its hours of operation are from 10 AM – 7 PM Monday through Friday, and 5PM – 9PM on Sunday.


Jason Broadwater
125 Caldwell Street
Rock Hill, South Carolina 29730
Phone: 803-328-6033

The Hive
157 E. Main Street
Rock Hill, South Carolina 29730
Phone: (803) 981-7744



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Jason Broadwater

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