The Internet is no longer simply about bringing traffic to your site. Content needs to be portable and go where the readers are, which requires the ability to distribute or post any article, from any site, in a matter of a few clicks
San Francisco, CA (PRWEB) March 1, 2011
Publishers and content creators can now instantly monetize their digital work and automate online syndication using Repost.Us, a new web-based platform from Free Range Content, Inc. Launching in beta today, Repost.Us provides new revenue streams for publishers and easy, instant 24/7 access to a wide range of content for syndicators. By removing the human element from managing syndication rights and monetization, Repost.Us extends the reach and revenue of original content, and ensures the integrity and proper attribution of online assets.
The Fair Syndication Consortium reports that over 75 percent of sites that copy content from other sites would be willing to pay for that content. They also state that more than 75,000 websites have used unlicensed content at least once and an average of three times per month.
"The Internet is no longer simply about bringing traffic to your site. Content needs to be portable and go where the readers are, which requires the ability to distribute or post any article, from any site, in a matter of a few clicks," explained John Pettitt, CEO of Free Range Content, Inc. "Repost.Us is for everyone who creates original online content - from individual bloggers to major media companies. It costs money to create quality content, and with Repost.Us, there is now an easy way to get a better return on that investment through instant, monetized syndication."
Everything is Automated
Repost.Us manages the entire content syndication process - from formatting content for the syndication site and advertising delivery to direct payments and tracking impressions. Syndicators receive an embed code that enables them to post the content on their own site quickly and easily--just like a video. However, the original content never lives on a syndicator's website. Repost.Us loads content directly from the origination site into the reader's browser, which guarantees content integrity and ensures that the original publisher remains the primary search destination.
"We put a great deal of work into creating quality content at Spot.Us, and we're excited to bring that content to more readers through the Repost.Us instant syndication platform," added David Cohn, founder and director of Spot.Us.
Repost.Us has a growing roster of media and publishing partners including:
- Worldcrunch.com - a site that selects and translates into English exclusive global journalism from such prestigious publications as Die Welt, Le Monde and La Stampa. Worldcrunch is participating to increase readership and site traffic through syndication.
- EDGE Media Network - the largest network for local Gay, Lesbian Bisexual and Transgender (GLBT) news and information in the world, serving over 1 million dedicated readers online and on their mobile platforms.
- Spot.Us - a community powered journalism site that supports independent reporters across the country.
- Fansided.com - the network of 170 plus sports blogs for die-hard fans.
Repost.Us is a product from Free Range Content, Inc. - the force behind Curate.Us. The company is led by CEO John Pettitt, founder of Cybersource and the original Beyond.com. With over 70 years of engineering and 60 years of content creation and publishing experience cumulatively, the Repost.Us team created the platform to meet the need they saw in the content world.
Publishers and content creators using Repost.Us will be able to select one of four monetization options:
- Embedded advertising from Repost.Us;
- Embedded advertising from the publisher;
- Paid syndication with tiered pricing based on number of impressions (page views);
- Free syndication (including open licenses such as Creative Commons).
Additionally, Free Range Content, Inc. has welcomed to its Board of Directors Brian E. Taptich, currently Vice President of International Development at Zynga, Inc. and formerly an executive with BitTorrent, Inc. and Electronic Arts as well as one of the first editors of Red Herring Magazine. About Repost.Us, Taptich says, "With more than 2 billion active Internet users and 260 billion monthly page views for content sites globally, the content that publishers create is already a powerful asset. Repost.Us is a compelling solution to help publishers further increase total page views and generate significant incremental revenue."
About Free Range Content, Inc.
Founded in January of 2010, Free Range Content, Inc. creates products and services that maximize the reach and revenue of digital content. In addition to the Repost.Us beta platform, Free Range Content also established Curate.Us, which allows users to create visually compelling clips and quotes of web content that are easily embedded in blog posts, email, forums and websites.
Free Range Content is led by CEO John Pettitt, founder of Cybersource and the original Beyond.com. The team has a cumulative 70 years of engineering and 60 years of content creation and publishing experience. For more information visit, http://www.freerangecontent.com.