Superbreak Launches New London Theatre Guide

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Superbreak, the weekend theatre break specialist, has announced the launch of its new London theatre guide to offer customers an informative guide to London’s theatreland.

The Theatre Guide has been designed for both first time and seasoned theatre goers alike

Superbreak, the weekend theatre break specialist, has announced the launch of its new London theatre guide to offer customers an informative guide to London’s theatreland.

The free guide is available to view and be downloaded from the Theatre Breaks section of the website and offers customers a fun yet informative guide to London’s theatreland. The PDF is the first of its kind on the Superbreak.com website and the tour operator hopes to provide future guides to ensure customers can make the most of their short breaks. The guide offers recommendations on the best pre-theatre restaurants and bars for couples and family groups alike, as well as a useful map of all the popular theatre venues and latest shows. Superbreak has also provided their top theatre tips, guide to theatre etiquette for first time theatre-goers and a range of recommended must see shows. The Yorkshire based tour operator hopes the guide will provide a useful insight for to London’s West End for first time theatre break customers to those in need of a little inspiration.

Superbreak offers an extensive range of theatre breaks suitable for all budgets and interests. With around 40 shows available, there is something to suit all types of the operator’s wide client base including couples, family and larger customer and business groups. Customers can choose from the company’s catalogue of 2* to 5* central London hotels and combine with a theatre ticket of their choice. The ability to add on additional extras, including standard or first class return rail and a range of sightseeing tours, attraction and museum tickets. As with all Superbreak theatre breaks, customers also receive 2 for 1 dining vouchers and a pull out London Map containing a selection of discount vouchers.

In 2010, nearly 40,000 passengers travelled with Superbreak on a London theatre break with the most popular shows booked including The Lion King, Billy Elliot and We Will Rock You. With new high profile shows such as The Wizard of Oz and Shrek the Musical emerging in 2011, Superbreak expect the sales of theatre break packages in 2011 to build on from the huge success of 2010.

Online Marketing Manager for Superbreak, Khalid Amin, commented: ‘Theatre breaks are a rapidly growing part of our product offering. With a huge range of shows on offer we are seeing some excellent sales increases year on year. The Theatre Guide has been designed for both first time and seasoned theatre goers alike, so they can get real enjoyment out of their West End trip. We’ve already had some great feedback from customers who found it a really useful planning tool.’

About Superbreak:

Superbreak is the internet division of Superbreak Mini Holidays Limited, the market leader for short breaks and hotels throughout the UK. Superbreak is part of Holiday Break plc. Based in York, England, Superbreak specialises in booking cheap weekend breaks in 2-5 star hotel accommodation throughout Britain for the leisure traveller. Superbreak holds allocations of rooms at all hotels and can make bookings up to and on the day of departure.

With 5000 plus hotel partners in worldwide locations from Manchester to Brighton, from London to Paris and with great availability and rates for theatre breaks, events at the O2 Arena, various popular attractions and national and international rail partners, Superbreak can offer an outstanding depth and breadth of UK and Overseas short break products.

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Khalid Amin
Superbreak
+44 1904 436 043
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