San Francisco, CA (PRWEB) March 2, 2011
Today, the eMetrics Marketing Optimization Summit announced the focus of eight workshops taking place in San Francisco and coinciding with the March 13-18 Summit. The eMetrics Marketing Optimization Summit features an impressive line-up of major organizations, gathering to share best practices and lessons-learned focused around the theme, “Leveraging Consumer Interaction Data in a Connected World.” The eight special workshops will help build a solid foundation for those that are new to online marketing analytics.
The agenda for the five-day conference features historically popular marketing analytics topics as well as the high-demand social media track, introduced at last year’s Summit, and two new tracks focusing on mobile and media metrics. Additionally, this year’s agenda includes eight workshops for attendees to strengthen their marketing analytics skills, ranging in topic from “Pimp Your Reports” to “Net Lift Modeling.”
These eight workshops supplement the discussions taking place on the main stage of the event and provide those getting started in analytics with an excellent introduction to the space. These workshops include:
Further detail about each of these events can be found by visiting http://www.emetrics.org/sanfrancisco/ and following the link for "Workshops."
Serving up panels, keynotes, breakout sessions, clinics, labs, roundtable discussions and peppered with networking opportunities, the eMetrics Marketing Optimization Summit presents solutions to daily business problems and challenges through peer insight, new tools and technologies and shared wisdom and experiences. To register or to find out more, please visit: http://www.emetrics.org/sanfrancisco/register/.
About the eMetrics Marketing Optimization Summit
Marketing executives, managers, and business intelligence experts have been meeting at the eMetrics Marketing Optimization Summit since 2002 to learn how to increase their return on online investments. The international conference series is recognized as the premier event for optimizing online marketing value. To learn more, visit: http://www.emetrics.org.
About Rising Media
Rising Media is a specialized media company focused on the production of business technology-related conferences and exhibitions. Rising Media currently produces events including eMetrics Marketing Optimization Summit, Conversion Conference, Search Marketing Expo, Predictive Analytics World, Internet Marketing Conference, AffCon, Web Effectiveness Conference and Building Business Capability in the US, Canada, UK, France, Germany, Sweden and Spain. http://www.risingmedia.com.