Logistics Leader, HLS, Inc. Logistics, Selects Zelo Public Relations to Provide Brand Enhancement and Customer Contact Strategies

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HLS, Inc. Logistics to Enhance Customer Experience

PRWEB) March 8, 2011 -- Zelo Public Relations™, a provider of public relations services including sustainability strategies and consulting on Global Reporting Initiative (GRI) guidelines, as well as corporate communications, media relations and professional talent representation, announced today it has been selected by HLS, Inc. Logistics to provide brand development strategies, and to redesign the company’s customer interaction experience.

HLS, Inc. Logistics is a third-party logistics company specializing in truckload, partial truckload and expedited services across all types of industries. With nearly 10 years of expertise in time-sensitive shipments, point-to-point non-stop ground, and door-to-door to and from any location in North America, HLS, Inc. Logistics is one of the industry’s leading full-service truckload brokerage companies.    

“We are pleased to have been selected by HLS, Inc. Logistics to provide brand enhancement and thought-leadership strategies,” said Lars Rosene, President and CEO of Zelo Public Relations. “HLS, Inc. Logistics is one of the leading third-party logistics companies in the U.S., with a well established brand and an outstanding reputation in their industry. We look forward to working with them to build on their current brand awareness and to provide customer-focused strategies for their website and other customer touch points,” Rosene added.

HLS, Inc. Logistics has contracts with more than 500 carriers, which enables them to provide customers with a multitude of options, when compared to other alternatives in the logistics industry.

“Our primary focus is our customer,” said Cary Linck, HLS, Inc. Logistics Director of Sales. “Zelo Public Relations understands our goal of building our overall brand, while at the same time enhancing the experience for our customers in the process,” said Linck.

About Zelo Public Relations

Zelo Public Relations™ is a full-service public relations agency focusing on reputation management strategies for global clients. The primary practice areas of the agency are sustainability, Global Reporting Initiative (GRI) consulting, corporate communications, media relations, media training, and talent representation. The company applies an integrated approach that accomplishes internal and external stakeholder engagement, and drives long-term value and internal culture creation. Zelo Public Relations is a registered Organizational Stakeholder of the GRI and supports the mission of the GRI to develop globally accepted sustainability reporting guidelines through a global, multi-stakeholder process. More information about Zelo Public Relations can be obtained by visiting the company’s website at http://www.ZeloPublicRelations.com.

About HLS, Inc. Logistics

HLS, Inc. Logistics is a third-party logistics company specializing in truckload, partial truckload and expedited services across all types of industries. With extensive experience in time-sensitive shipments, point-to-point non-stop ground and door-to-door to and from any location in North America, HLS, Inc. Logistics is one of the industry’s leading full-service truckload brokerage companies.

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Lars Rosene
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