Analytics for Social Media: Meteor Solutions to Speak at SMX West 2011

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Meteor CEO Ben Straley to join expert panel at leading search industry event to be held March 8-10, 2011 in San Jose, California.

What is a Tweet worth to your brand? Can Facebook fans actually translate into real sales and revenue? Today, Meteor Solutions, provider of the leading social audience management platform, announced that company co-founder and CEO Ben Straley will answer these questions and more at SMX West – to be held March 8-10, 2011 at San Jose McEnery Convention Center.

Straley will join Chris Sherman, executive editor of Search Engine Land, as well as executives from Viator, Social Studio, and Compass Labs, to discuss how brands can accurately measure the performance of their social media campaigns. The panel, entitled “Analytics for Social Media”, will take place on Thursday March 10 from 1:15-2:15 pm as part of the Analytics & Conversion track.

Supporting Resources:
About Meteor Solutions
About SMX West
Meteor Solutions on Twitter

About SMX West:
SMX: The Search Marketing Expo conference series is produced by Third Door Media, Inc. Third Door Media's mission is to empower internet and search marketing professionals by providing trusted content and community services they need to be successful. Search Marketing Expo conferences are held around the world and include: SMX West (San Jose, CA), SMX East (New York City), SMX Advanced (Seattle, WA and London, England), SMX Munich, SMX Sydney, SMX Melbourne, SMX Toronto, SMX Paris and SMX Stockholm.

Third Door Media publishes Search Engine Land, the leading search marketing news and analysis site. The company also produces Search Marketing Now, a lead-generation marketing solution for suppliers of SEM-related products and services, and operates Sphinn.com, a social news site that allows search and internet marketers to share news stories, participate in subject-specific discussion forums, and build their professional networks.

About Meteor Solutions:
Meteor Solutions’ Social Audience Management Suite (SAMS) increases the effectiveness of marketing programs by growing social audiences and motivating online sharing. Marketers can also use Meteor to deliver advertising to brand advocates and the individuals they influence. Meteor’s technology platform is powered by the company’s patent-pending Tag & Trace™ Engine, which dynamically graphs sharing activity and identifies in real-time the social audiences that spread brand content. Meteor Solutions’ customers include some of the worlds’ leading global brands and agencies including Microsoft, AT&T, MTV Networks, Wunderman and others. Meteor Solutions is a privately held company based in Seattle, Washington.

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Susan Lusty
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