Street Ready Entertainment Joint Venture with Icon Records-Universal Music Launch DJ Pharris New Hip-Hop All Stars CD "The Money"

Share Article

Street Ready Entertainment and Icon Records forms a joint venture deal to launch a new CD by Chicago’s #1 DJ/Radio Personality DJ Pharris that is anticipated to be one of the hottest albums of the year. Superstars R.Kelly, Fabolous, Fat Joe, Busta Rhymes is featured on "The Money".

“It’s great to have solidified DJ Pharris on our roster. He has been instrumental in helping start and expand the careers of numerous recording artists for years. He is truly a pro and this will be the start of another aspect of his legend". --- Zaki

Street Ready Entertainment announces its joint venture agreement with Icon Records, an entity of Global Icon Media that will provide distribution via Universal Music Distribution. Street Ready is poised to impact the changing industry landscape.

The debut artist signed under the partnership is longtime Chicago DJ/Radio Personality DJ Pharris who is set to release a forthcoming compilation CD album “The Expansion”, which features an All-Star line-up of collaborations with numerous hip-hop stars. The first song to be officially released from the CD is a banger called “The Money” featuring R. Kelly, Fabolous, Fat Joe and Busta Rhymes. The track was produced by Daniel D. Dixon “3-D” and Antonio “TopcaT” Randolph for Peachtree/UNI Productions CEO DeBrandon "Breeze" White.

In discussing his new deal, WPWX – Power 92 DJ Pharris says, “I’m excited to sign with Street Ready and pleased with the affiliation with Icon. They are the one-two punch to make some big things happen. I definitely have to thank the many hip-hop stars who are a part of this project, and the others coming on board as we get close to finishing up the album”.

Zaki Abdul, President/CEO of Street Ready Entertainment stated, “It’s great to have solidified DJ Pharris on our roster. He has been instrumental in helping start and expand the careers of numerous recording artists for years. He is truly a pro and this will be the start of another aspect of his legend. We are starting a movement, and are proud to have him as our lead-off hitter.”

Icon Records founder Thomas E. Reynolds Jr. adds, “DJ Pharris is one of the highest rated and well respected radio personalities in the Midwest. Pharris has proven himself to be a veteran in the field having worked with artists of the highest caliber all over the U.S, and we are very excited about the opportunities ahead for this deal.”

DJ Pharris (Thomas) is one of the industry’s top influential jocks, definitely considered Chicago’s Most Valuable Player.

His manager, Phil Edwards, has also guided the careers of some of Chi-Town’s well known recording artists, and has great expectations for things to come for his prolific DJ.

Pharris’ brand partnership includes: Ciroc, Miller MGD, and Pepsi national and local programs. The award winning member of the nationally elite Heavy Hitters DJ Coalition has gained several prestigious honors: Mixshow Power Summit’s Midwest DJ of the Year, voted #1 DJ at Chicago’s infamous Truth Hip Hop Awards, a prized Global Mixx 2006 Award and is the recipient of Hip Hop Humanitarian Award from Chicago’s DJ Summit’s Isadore Pink (Pinkhouse).

The distribution deal between Street Ready, and Icon Records, will provide DJ Pharris music to audiences worldwide, giving fans access to previously unreleased music from some of the industry’s most sought after talent.

As an integral part of the evolving launch, Street Ready Entertainment is prepping for a major video shoot and party in Chicago that is destined to be an event like no other. One of the early partners is luxury clothing brand Billionaire Mafia whose Founder/ President and CEO is designer Lana Fuchs who believes music, art and fashion is a complementary trio. On her team is VP of Operations, Jackie Baker, who works closely with Street Ready on the developing project.

Recognizing the changing forces in today’s entertainment industry, Street Ready established the Street Ready Network to be an unparalleled resource. This subsidiary was developed to provide a venue for professionals and non-professionals with a passion for Music and Entertainment to connect on a social and professional level…and reap the benefits of having direct contact with thousands of people in the Industry. Members will be provided with the tools and affiliations to succeed in their area of interest.


STREET READY ENTERTAINMENT is an emerging company that produces, promotes and markets entertainment products. The company’s focus is to deliver the best CD audio, DVD video products, and Movies to consumers with an exciting captivating roster of talent that transcends cultural barriers. Our current projects are distributed by Universal Music & Video Distribution.

Street Ready’s principals and key staffers are: Zaki Abdul – President/Founder, Brandon Miree – CEO/Co-founder, Fred Mills – COO, Dale Godboldo – President of Film & TV, Ahmad “Armando” Quazi Jr – President of Promotions, Merchandising & Productions, James “Jimbo” Dobbins – VP of Promotions, Merchandising & Sales, Triniti Coclough – SVP of Special Markets, Antonio “TopcaT” Randolph – VP of A&R, Joe Jones – A&R Director, Baja Ukweli – VP/Creative Director, Ahyende Sandy – Director of Marketing.

GLOBAL ICON MEDIA/ ICON RECORDS was established in 2008 by Entertainment Lawyer and Music Executive Thomas E. Reynolds Jr. As a visionary executive, Mr. Reynolds is known for his unyielding tenacity and his ability to turn ambitious ground breaking goals into reality. Under his direction Global Icon has amassed a talented roster of industry veterans, amazing artists, and influential partnerships, which will establish Global Icon as a musical powerhouse for years to come.

UMVD consists of four major divisions: Universal Music Distribution (UMD); Fontana, a worldwide distributor of independent music labels; Vivendi Entertainment, the largest independent DVD distribution company in the U.S. and also a theatrical distributor; and Universal Music Christian Group.

BILLIONAIRE MAFIA ---Born from a revolutionary vision to create the world’s first luxury lifestyle brand with a powerful message behind it, Billionaire Mafia encourages today’s generation to participate in its own survival and take responsibility for every choice made, word spoken and action taken. Billionaire Mafia is much more than just a lifestyle; it is a positive and confident frame of mind. The Billionaire Mafia Family works hard and plays hard and chooses to enjoy life to the fullest.

WPWX – Power 92 is a mainstream urban radio station that serves the Chicago area. Owned by Crawford Broadcasting, it broadcasts at 92.3 megahertz. WPWX's urban format debuted in the spring of 2001. The station also features the 106 & Park Weekend Countdown hosted by Rocsi and Terrence of BET.

# # #

Share article on social media or email:

View article via:

Pdf Print

Contact Author

Zaki Abdul
Visit website