Cheshire Printing Company have a completely ‘off-the-wall’ idea…

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UK based printing company 'The Printing House' has come up with a completely off-the-wall service – printing personalised wallpaper for its customers.

Bespoke Wallpaper

We grew over 25% last year, this year we aim to grow by the same amount, but in entirely new market areas, Print isn't dead! It's just changing direction

The Printing House, based in Cheshire, UK, is able to produce either single wall or complete room sets of wallpaper based on individual design needs.

“I know it sounds off-the-wall but actually it’s an on-the-wall idea”, said joint managing director Peter Harrison.

“Youngsters could have their own Justin Bieber-inspired wallpaper, for example, or football fans could go for something with club colours and photos of their favourite players.

“People can either upload their own designs to us on the internet or send something in for our design team to modify or commission a design from scratch”.

So far, most of the orders have come either from parents commissioning ‘must have’ wallpaper for their children’s birthday. Or from businesses needing branding in their reception or training/conference rooms.

“But we can see that there could be real interest from interior design specialists who so far have been restricted to the designs found in pattern books and adults who want to introduce a theme into one or more rooms in the house”.

The service has been made possible by a new large format, continuous-run printer at the company and the use of techniques which allow printing onto wallpaper materials.

All the wallpaper is fire retardant to UK fire regulations and is easy to put up by any time served decorator.

Customers find out more about how to bring a room to life by visiting the Bespoke Digital Wallcoverings website.

The Printing House already own the market leading Print Buying Direct Brand. Selling Banner Stands, Business Cards, Leaflets etc online at great prices. This new wallpaper offering is a break in a new direction as the company aims to be a full service communications and marketing services company within the next 5 years.

Joint MD Peter Harrison's parting comment sums up the optimism of the company "Wallpaper is just the beginning, already we offer print of any kind, web design, graphic design, SEO, marketing advice, and we are soon to follow with adding Broadband, telephone line rentals, and telephone systems to our portfolio. We grew over 25% last year, this year we aim to grow by the same amount, but in entirely market areas, Print isn't dead! It's just changing direction."


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