Our mission is to help companies market wisely. ‘Smart Marketing’ isn’t just our tag line. It’s the way we do business.
San Diego, CA (PRWEB) March 29, 2011
BRAVA Creative has announced the launch of their new website, http://www.bravacreativegroup.com. The site is designed to highlight BRAVA’s offerings, which include strategic marketing, copywriting, branding, and social media management.
“Our site is a resource for anyone who wants to keep up with current marketing techniques and trends, or simply learn about our services,” says Lisa Strickland, founder and creative director of BRAVA. “Our mission is to help companies market wisely. ‘Smart Marketing’ isn’t just our tag line. It’s the way we do business.”
Strickland continues, “The marketing landscape has changed. One-way push marketing tactics don’t work anymore. To connect with consumers, brands must invest in building relationships. At BRAVA, we work closely with our clients to deliver brand experiences that are community-centric and speak to the consumer’s needs and interests. To us, it’s important for clients to have measurable results and a solid return on their marketing investment.”
Lisa Strickland founded BRAVA Creative in 2009. A commercial writer and content strategist, she recognizes the value of well-crafted content. “Unfortunately, the importance of good copy is often underestimated. That’s a shame, because quality content is key to a successful marketing strategy. Mediocre content doesn’t get results. Crisp, persuasive writing is what engages customers and builds relationships. More often than not, it’s our reputation for crafting good copy that draws clients to us in the first place.”
BRAVA works with a select group of design firms and freelancers who execute projects under their direction and management. This business model gives BRAVA the flexibility to assemble the team of marketing and design professionals best suited for each project. BRAVA manages projects from concept through completion and offers clients cost-effective marketing solutions. Site visitors can read testimonials from satisfied clients under the “Applause” section on the website.
The new site also features “Smart Talk,” a blog featuring timely information about effective marketing strategies, current trends, and social media. “Marketing strategies are constantly evolving – we want our clients to use ‘Smart Talk’ as a tool to help them sift through all the buzz and hype, emerging with a better understanding of new marketing concepts,” says Strickland.
BRAVA Creative does have an irreverent side, which appears in the site’s “BRAVA Rules” section. A recent post states: “Think before you tweet. Indiscretions are one thing; announcing them to the world is quite another.” Lisa Strickland comments, “It’s sound advice presented in a wry, amusing way. Yes, we're playful. But when it comes to work, we're all business. And serious about getting the job done right.”
Visit the new site at http://www.bravacreativegroup.com.
About Brava Creative
BRAVA Creative is a strategic marketing and design firm offering copywriting, branding and Web development services. We help clients build brands and engage customers through intelligent, results-driven marketing strategies. At BRAVA, we call it Smart Marketing. To learn more, visit bravacreativegroup.com.
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