Business Leaders Agree, Sustainability Drives Results -- Keynotes to Present Diverse Perspectives on Getting There at Sustainable Opportunities Summit

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CORE announced today the slate of keynote speakers who will present at the 6th annual Sustainable Opportunities Summit. Keynote speakers will present diverse perspectives on sustainability strategies and practices driving results and profits.

We're excited to present a full slate of highly respected speakers with expertise in all areas of sustainability - these people are living it every day, and leading the way

CORE announced today the slate of keynote speakers who will present at the 6th annual Sustainable Opportunities Summit. Co-hosted by CORE and the Deming Center for Entrepreneurship at CU-Boulder's Leeds School of Business, the 2011 Summit takes place April 11 and 12 at the Marriott Denver City Center, 1701 California Street, Denver, CO.

The Summit program features national and international leaders in sustainability best practices, with a focus on proven strategies that organizations of all kinds and sizes can adopt to save money, improve performance and develop strategies for competitive advantage.

"We're excited to present a full slate of highly respected speakers with expertise in all areas of sustainability - these people are living it every day, and leading the way," says Pete Dignan, executive director of CORE. "As sustainability goes mainstream, there are many perspectives on what it is and how to achieve it - the Summit gives every attendee the opportunity to experience and learn proven sustainability practices that work for organizations like theirs, as well as emerging innovations in the field."

Monday morning, the Summit opens with a keynote presentation by Auden Schendler, VP of Sustainability at Aspen Skiing Company. At Monday's luncheon general session, L. Hunter Lovins, President and Founder of Natural Capitalism Solutions, will discuss examples from her new book, Climate Capitalism (to be released April 12), that demonstrate how a focus on sustainability can lead to profitability.

Tuesday morning opens with a panel of four of the Rocky Mountain Region's top energy authorities discussing diverse outlooks on The Future of Energy, moderated by Darice Henritze of KPMG. Panelists include: TJ Deora, Director, Governor's Energy Office; James Newcomb, Program Director, Rocky Mountain Institute; Cathy Ramsey, P.E., Senior Director-Energy, Newmont Mining; Tisha Schuller, President & CEO, Colorado Oil & Gas Association.

Colorado Governor John Hickenlooper will keynote the closing general session Tuesday.

In addition to highlighting the many ways organizations can achieve sustainability results, the program also addresses the urgency posed by climate change and shrinking resources.

Schendler says it's time for organizations to move beyond just thinking about the marketing and cost saving benefits of typical corporate sustainability initiatives - and to get "brutally honest" about the next steps.

"In the climate era, conventional corporate sustainability measures simply won't get us where we need to be," says Schendler. "You can save a ton of money, get good PR, increase worker satisfaction and retention, attract good people, and more, by doing basic good return-on-investment sustainability work. But I think there is a broader conversation that we need to have, which is, how do you expand it into more meaningful- and policy- and action- and activism-oriented angles?"

"It's time for business leaders to step up and take responsibility for implementing a capitalism that best enables them to create the wealth that enables them to create ever greater wealth," says Lovins. "This is, after all, capitalism. Wealth is not just money and stuff. It is intact ecosystems; it is intact human systems. And, as business recognizes that real capitalism is the productive and responsible use of all forms of capital, we will unleash the prosperity that we're all seeking."

"This is a conference where attendees garner actionable information they can apply to their own planning right now," says Dignan.

Information and registration on the Summit can be found at http://www.SOSummit.org.

About CORE
Denver-based CORE is the oldest and largest organization in the Rocky Mountain region dedicated to promoting sustainable business practices and a more responsible economy. CORE is supported by membership fees and sponsorships from its 200+ member organizations, which range from large corporations to entrepreneurial ventures. As a non-partisan nonprofit, CORE facilitates education and collaboration for its members and others. See http://www.corecolorado.org.

About the Deming Center for Entrepreneurship in the Leeds School of Business at the University of Colorado at Boulder
The Deming Center for Entrepreneurship at the Leeds School of Business advances the University of Colorado at Boulder's nationally-known program in entrepreneurship education through collaborative initiatives with the business community and across campus. The Deming Center is at the heart of why the Leeds School is consistently ranked among the top 25 programs for entrepreneurship. Deming Center students get cutting-edge business and entrepreneurship courses; access to specialty programs in cleantech, bioscience, and natural/organic products; a rich connection of cross-campus opportunities; and engagement with the Boulder region's network of successful, innovative entrepreneurs. http://Leeds.colorado.edu/deming

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Pete Dignan
CORE
303-894-6332
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Alison Peters