Tampa, FL (PRWEB) March 23, 2011
Damien Forsythe, E-Commerce Consultant, has just become certified as an Advanced Search Engine Marketer after completing the advanced training and certification provided by The Tampa SEO Training Academy.
This is a timely certification as the landscape for the share of online search attention has only increased among competing companies and as major search engines continue to update their search algorithms and search result ranking formulas. The most recent and significant of these search engine updates were the Google “Panda/Farmer” update in March, 2011 and the introduction of “Google Instant” in September, 2010. These updates changed how search results are delivered and prioritized – issues in which businesses and professional online search marketers need to stay current with.
Wikipidea defines Search Engine Optimization (SEO) as “the process of improving the visibility of a website or a web page in search engines via the "natural" or un-paid ("organic" or "algorithmic") search results.”
Search Engine Optimization has become an important strategy for long term viability online and an effective compliment to other marketing strategies such as paid search marketing, e-mail marketing, social media and even “offline” promotional strategies.
SEO Expert and Editor of Search Engine Land, Danny Sullivan, wrote an article titled “SEO Is Here To Stay, It Will Never Die” and was quoted as saying “SEO is not about tricking search engines, nor spamming links, nor ruining web design. It’s about building good content, understanding the ways people might seek it — including the words they might use — and ensuring the content is search engine friendly along with being human friendly”.
After receiving his SEO Certification, Damien said that “I’m thrilled to be able to build on my training and add advanced SEO techniques to my online marketing skills – both for my benefit and those of my clients. You can read online forums and books all day long, but all of that does not compare to an intense in-person training course from leading industry professionals and the live interaction and feedback. The validation for me that comes from completing the course examination and receiving the certification from The Search Engine Academy is a powerful combination.”
Steve Scott, the President of the Tampa SEO Training Academy, also commented that “While many people claim to be search engine optimization experts, few truly know just how much goes into creating a truly optimized web presence. I often have SEO professionals in my class who tell me before they leave on Friday that they now realize just how much they didn’t know and how invigorated they are to get back to work. For many, the training is a life-changing experience.”
About Damien Forsythe:
Damien Forsythe is an E-Commerce Consultant, with a degree in Business & E-Commerce from The University of New Brunswick, Canada. He consults with clients in areas such as Paid Search Marketing, Search Engine Optimization, Web Usability, Analytics and E-mail Marketing. Damien is also the founder of The Bahamas Internet Association (http://www.BahamasInternetAssociation.org/). He works and resides in Nassau, Bahamas and works with companies in The Bahamas, Canada and United States.
For more information on Damien Forsythe, visit his website http://www.DamienForsythe.com, e-mail him at df(at)damienforsythe(dot)com or (242) 434-6900.
About the Tampa SEO Training Academy:
The Tampa SEO Training Academy is owned and operated by Steven Scott. Steve is a licensed associate of the Search Engine Academy and has been optimizing websites for his clients since 1997. The Tampa SEO Training Academy currently holds 2, 3, & 5 Day SEO Certification Training Courses every 4 - 6 weeks in Tampa, Florida. Corporate SEO training classes and SEO consulting are also available. To learn more about the Tampa SEO Training Academy visit http://www.Tampa-SEO.com or call them toll free at 877-736-7361.