Portland, OR (PRWEB) March 22, 2011
“Checking in” is so 2010. Isn’t it time location-aware apps live up to their name, and allow you to navigate a place as well? The Webby-winning mobile app developer Spotlight Mobile announces today Meridian, the first platform for mobile device users to access information and turn-by-turn directions for multiple locations. Spotlight Mobile also announces that world-renowned bookstore Powell’s Books and The Portland Art Museum are the first two customers to kick off the Meridian platform for their discerning patrons.
Once downloaded, the Meridian mobile phone app notifies you of participating locations that offer helpful information and turn-by-turn directions within their facilities. Imagine walking into a bookstore wondering where to find a specific children’s book. Not only is there a long line for the info-desk, but you fear the employees might scoff you’re reading a kid’s book. So, you enter the book title into the Meridian-powered app on your mobile phone, which directs you to the book on its shelf. You then develop a thirst for a coffee, which Meridian helps you find too. Don’t worry: Meridian will point you to the bookstore’s restroom as well.
Because Meridian learns from your history, it will offer you helpful information based on your visit. For example, say you enjoyed the Cy Twombly exhibit at The Portland Art Museum. Next time you visit Powell’s Books, Meridian may tell you about books on the artist.
Locations like Meridian for more than the user experience. Meridian helps them create mobile apps in hours versus months, and updates in seconds versus hours.
“Places want to offer their customers mobile apps that do more than provide info you can get from their website – they want to offer helpful tools that only location-aware technologies can deliver,” said Kiyo Kubo, Spotlight Mobile’s CEO. “Our Meridian platform is based on 10 years of experience Spotlight Mobile has gained developing apps for museums, parks and household brands.”
Meridian is available today for free as an iPhone App at the iTunes Store: http://itunes.apple.com/us/app/meridian/id404946736?mt=8&ls=1. Places interested in joining the program can contact info(at)meridian-apps(dot)com.
Screenshots of the Powell’s Books experience inside Meridian can be found at http://www.meridian-apps.com/images/app_screens.png.
About Spotlight Mobile
Spotlight Mobile is an award-winning software development firm specializing in mobile development. Founded in 2002, Spotlight Mobile has created mobile apps for Barnes & Noble, Smithsonian Institute, Nike, Vogue and more. The company has offices in Portland, Ore. and San Francisco. For more information, please visit http://www.spotlightmobile.com/. To learn more about Meridian, please visit: http://www.meridian-apps.com.
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