The Maritz Institute's Mary Beth McEuen Presents "True Engagement in the New Normal" at HR Summit US 2011

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McEuen will discuss how to engage, understand and motivate people in the "new normal" based on the convergence of biology, sociology, neuroscience, psychology and economics.

Mary Beth McEuen, vice president and executive director at The Maritz Institute, will lead a workshop at the 2011 HR Summit in Scottsdale, Ariz., entitled, “True Engagement – A New Paradigm for the New Normal.”

Whether you call today’s business environment the “new normal,” the “not normal,” or just unsettling, things have changed. McEuen will address the issues companies are facing as a result of this “new normal” to help companies engage, understand and motivate their people.

Participants in the workshop will:

  •     Hear how academics and business leaders view the current business environment and the need for dramatic change;
  •     Learn about a new model for engaging and motivating people based on the convergence of biology, sociology, neuroscience, psychology and economics; and
  •     Understand how people’s values influence their engagement and how to use that knowledge to make truer connections with people and achieve business success.

The HR Summit US 2011 is designed specifically with the Chief HR Officer in mind to assist forward-thinking CHROs as they meet demands of transformation and prepare for the impact their role will have on the overall success of an organization’s sustainability and bottom line. The Summit runs from March 29–31, 2011.

McEuen actively contributes to the dialogue surrounding the people-business dynamic via her “People-Centered Business” blog.

About Maritz
Maritz is a sales and marketing services company, which helps companies achieve their full potential through understanding, enabling, and motivating employees, channel partners and customers. Maritz provides market and customer research, communications, incentive initiatives, rewards and recognition, effective meeting, event and incentive management services and customer loyalty programs.

For more information, visit or call 1-877-4MARITZ. Follow us on Twitter @ Maritz_LLC.

About The Maritz Institute
The Maritz Institute is a network of thought leaders that serves as a bridge between the latest human sciences research and better business practices. These solutions are designed to help companies achieve strategic goals by engaging employees, business partners and customers. The Institute brings insight – anchored in science – that provides a foundation for understanding, enabling and motivating people in ways that are most meaningful to them. It helps create Better Business, Better Lives. For more information, visit:


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