Upstream Commerce Receives Venture Capital Investment from YL Ventures

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Upstream Commerce Provides Automated Competitive Pricing and Product Analytics for Online Retailers

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We pioneered a new approach to the collection and presentation of market intelligence that online retailers rely on to stay ahead

Upstream Commerce, a provider of an automated competitive pricing and product analytics Software-as-a-Service (SaaS) for online retailers, announced today that it has received an investment from YL Ventures, a global venture capital firm.

Upstream Commerce helps online retailers proactively adjust product pricing to the most appropriate levels based on market conditions. The Upstream Commerce service continually searches through competitors’ sites and analyzes vast amounts of relevant data in order to provide customers with the most effective insights, using an easy-to-use, intuitive interface.

YL Ventures’ Managing Partner, Yoav Andrew Leitersdorf, has joined the Upstream Commerce board of directors as part of the investment. He commented: “Traditional pricing and product intelligence solutions have been difficult to use and expensive to maintain. Upstream Commerce ‘disrupts’ this space with its fully-automated approach. Upstream Commerce makes competitive data easily available for online retailers to explore, analyze and take advantage of. Their customers have unprecedented visibility into their competitors’ latest promotions, product assortment, and pricing changes, and they can make timely educated decisions, improve conversion rates, and increase profits.”

A cloud-based solution that does not require IT integration, Upstream Commerce is straightforward, easy-to-use and affordable. Its unique technology generates the richest, most effective, up-to-date analysis of online retail competitive data available. Upstream Commerce collects data of exceptional breadth and depth that provides distinctively comprehensive insights.

"We pioneered a new approach to the collection and presentation of market intelligence that online retailers rely on to stay ahead”, said Amos Peleg, co-founder and Chief Executive Officer of Upstream Commerce. He added: “It was important for us to pick an investor that understands our industry as well as our needs as entrepreneurs. We chose YL Ventures because of the firm’s excellent track record helping build successful Internet technology companies and its appealing investment strategy. We are greatly looking forward to leveraging YL Ventures’ domain expertise and global professional network as we grow Upstream Commerce together.”

About Upstream Commerce

Upstream Commerce was founded by online retail technology experts Amos Peleg and Shai Geva on the premise that competitive price monitoring doesn’t have to be painful. Upstream Commerce simplifies and enhances online retailers’ decision making processes with its groundbreaking solution that provides up to date, flexible, and intuitive competitive product intelligence. Aggregated information is analyzed by product, category, brand or label and includes data such as pricing, availability, sales, promotions, assortment and shipping at competitors’ online stores. Upstream Commerce is a ready to use cloud-based solution that requires no integration. For more information, please visit or email info(at)upstreamcommerce(dot)com.

About YL Ventures

YL Ventures is a global venture capital firm that was founded to address the changing venture capital financing landscape. The firm invests in high technology start-up companies and, within a short timeframe, brings them to market by introducing and marketing them to global strategic players. The fund combines its capital with deep engineering and market expertise, thereby facilitating a highly efficient model for technological innovation. For more information, please visit or email pr(at)YLVentures(dot)com.


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