O2 Media Announces “Closed Captioning of The Balancing Act” Sponsored by Hamilton CapTel®

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Branded Entertainment Pioneers O2 Media announce that Hamilton CapTel®, a nationwide Captioned Telephone (CapTel) service provider, has become the official “Closed Captioning” sponsor of “The Balancing Act” on Lifetime.

“Hamilton CapTel is pleased to be a contributing part of The Balancing Act. This is a great opportunity for us to introduce and expand the awareness of captioned telephone as a viable solution for individuals who just can’t hear on the phone."

Branded Entertainment Pioneers O2 Media announce that Hamilton CapTel®, a nationwide Captioned Telephone (CapTel) service provider, has become the official “Closed Captioning” sponsor of “The Balancing Act” on Lifetime. Hamilton CapTel’s sponsorship begins in April 2011 on the premiere women’s morning show ‘The Balancing Act’, which airs on Lifetime Television.

Hamilton CapTel is a free service designed exclusively for individuals who have difficulty hearing on the phone. Utilizing the latest technology, Hamilton CapTel delivers real-time, word-for-word captions of what is said to a user on the phone – similar to captions on television. The result allows a user to listen to and read what is said on the phone. Their nationwide captioned telephone service operates 24 hours a day, 7 days a week.

In addition to providing closed captioning, Dixie Ziegler, Vice President of Hamilton CapTel, will be a featured guest in April. In the upcoming series, Ziegler will educate viewers on the latest technological innovations provided by Hamilton CapTel which benefit those with hearing loss.

“Hamilton CapTel is pleased to be a contributing part of The Balancing Act,” says Ziegler. “This is a great opportunity for us to introduce and expand the awareness of captioned telephone as a viable solution for individuals who just can’t hear on the phone. We have seen first-hand how Hamilton CapTel has kept individuals with hearing loss connected with their loved ones and how the benefits of using the phone and service have truly changed their lives.”

During the series, viewers will learn different ways to access the service that Hamilton CapTel provides.
The Hamilton CapTel family of solutions continues to expand – offering access in more ways than ever before. The CapTel 800i is a phone that functions like a traditional phone, with the essential difference of displaying every word the other party says on a bright, easy-to-read display screen of the phone. Additionally, using a standard telephone or mobile phone, Hamilton Web CapTel® allows you to see every word a caller says on your computer screen. There's no special equipment to purchase or software to download. All that is required is an Internet connection and a standard web browser.

Hamilton CapTel has developed dedicated apps for the iPhone® and BlackBerry®, with an Android™ app coming soon. Additionally, Hamilton Mobile CapTel® is accessible on select smartphones using built-in mobile browsers. For more information, visit http://www.hamiltonmobilecaptel.com.

“We look forward to our partnership with Hamilton CapTel as they are now officially a part of our daily program, offering Closed Captioning services to audiences nationwide,” says Danielle Silverman, SR Vice President of Partnership Development for The Balancing Act.

In addition to the appearance on ‘The Balancing Act’, Hamilton CapTel will be an exhibitor at the 25th annual Southern Women’s Show in Nashville, TN, April 14 – 17. The Southern Women’s Show is sponsored by The Balancing Act and Lifetime.

About The Balancing Act: The TV show airs on Lifetime Television at 7:00am (ET/PT) - and is America’s premier morning show that’s about women, for women, and trusted by women. For information or to view a show, visit http://www.TheBalancingAct.com.

About O2 Media: Based in Pompano Beach, Fla., O2 Media is a national television production company and pioneer of the Branded Entertainment industry. Since its inception, O2 Media has engaged, entertained, and educated viewers with such reputable shows as The Balancing Act (http://www.thebalancingact.com) and Designing Spaces (http://www.designingspaces.tv), on Lifetime Television. The company has earned hundreds of industry awards for revolutionizing the way brands engage with consumers on television. O2 Media provides unmatched marketing value to its clients while producing quality content for its growing national viewership through Brandutainment™. Household brands, and blue chip companies alike, continue to depend on O2 Media for effectively communicating their message to consumers. For more information on O2 Media, visit http://www.o2mediainc.com.

About Hamilton CapTel: Hamilton CapTel is a service of Hamilton Relay, a division of Hamilton Telecommunications, a diversified communications and technology services provider based in Aurora, Neb. Founded in 1901, Hamilton Telecommunications has grown to encompass eight primary company divisions allowing Hamilton to operate on a local, regional and national basis. For more information about Hamilton CapTel, please visit http://www.hamiltoncaptel.com.

CapTel is a registered trademark of Ultratec, Inc. The BlackBerry and RIM families of related marks, images and symbols are the exclusive properties and trademarks of Research In Motion Limited. iPhone is a trademark of Apple, Inc. Android is a trademark of Google, Inc.

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Steve Zucker
O2 Media Inc.
954-691-1102 ext. 102
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