Stretch Announces High Definition PCIe DVR Add-in Card

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HDcctv Compatible PCIe Add-in Card Delivers Industry’s Best Video Quality with Reduced System Costs

Stretch VRC7004HD

The processing capabilities of the S7000 processors and the efficiencies afforded by two channels of eAIM result in unprecedented performance points with extremely low cost systems.

Stretch Inc., the pioneer and leader in software configurable processors, today announced its VRC7004HD high definition PCIe DVR add-in card. The new card is capable of high definition capture and compression of up to four channels of HDcctv video at full frame rate using the highly efficient Stretch H.264 High Profile CODEC. The VRC7004HD uses coaxial cable to receive video from high definition cameras, and is compliant with the standards of the HDcctv Alliance™. The Stretch H.264 High Profile CODEC delivers the surveillance industry’s best video quality, preserving the detail afforded by high definition video.

The VRC7004HD is available as a fully featured reference design kit or as an OEM unit and it is fully compatible with both the Stretch DVR Software Developers kit (SDK) and the Stretch Intelligent Encoder. It can be used interchangeably with all standard definition VRC7000 series cards and is supported by all available Stretch CODECs, including the Stretch High Profile H.264 CODEC and the Stretch H.264 Scalable Video CODEC (SVC). The use of SVC means that compressed video can be managed over time to reduce storage consumption and can be moved more easily over computer networks for remote monitoring. This makes the transition to high definition completely transparent for system integrators and operators.

This new card features HDcctv interface technology to accommodate four HDcctv cameras connected over conventional coaxial cable through standard BNC connectors on the back panel. The VRC7004HD interfaces to a host computer via its high speed PCIe interface to allow for upload of compressed video for storage to disk or upload of uncompressed video for display on a local monitor.

The VRC7004HD also features two channels of eAIM. The eAIM interfaces allow Stretch cards within a system to be directly connected. In this way, video captured by a VRC7004HD card can be passed directly to a VDC7002LHDMI high definition decode and display card to be displayed on a local HDMI spot monitor. By eliminating the need for the display data to pass through the host processor, system costs can be dramatically reduced.

“Our VRC7004HD delivers the industry’s best video quality at ½ the bit rate of other available solutions,” said Mark Oliver, Stretch director of product marketing. “The processing capabilities of the S7000 processors and the efficiencies afforded by two channels of eAIM result in unprecedented performance points with extremely low cost systems.”

Commenting on the Stretch announcement, Todd Rockoff, executive director of the HDcctv Alliance, said, “We are delighted by the worldwide adoption of HDcctv technology by security equipment brands vying to become the new leaders. Stretch is one of the founding members of the Alliance, and we are delighted to see Stretch products such as the VRC7004HD card enabling unprecedented surveillance equipment performance at heretofore unthinkably affordable price points. Stretch is leading a quiet technical revolution in the surveillance industry, making high definition video an affordable option for non-disruptively upgrading selected cameras in existing CCTV systems.”

Stretch will be demonstrating the VRC7004HD card at ISC West, booth 1092, in Las Vegas, Nevada, USA, April 6-8, and at CompoSec, booth M214-M216, in Taipei, Taiwan, April 20-22. Stretch will also be showing its new S7-based IP Camera and standalone DVR reference designs. For more information on these and other shows where you can see Stretch products in 2011, please visit

For pricing and availability of the VRC7004HD OEM cards and reference design kits, please contact sales(at)stretchinc(dot)com.

About Stretch
Stretch Inc. is the world leader in software configurable processors, the first to embed programmable logic within the processor. Using familiar C/C++ programming tools, system developers automatically configure Stretch’s off-the-shelf processors to achieve extraordinary performance, easy and rapid development, significant cost savings, and flexibility to address diverse markets and changing application needs. Stretch devices are used in video processing, machine vision and wireless applications worldwide. For more information, visit

Stretch and the Stretch logo are registered trademarks of Stretch Inc.


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Leslie-Ann Campbell
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