PointClear’s Karla Blalock Named to SLMA’s 20 Women to Watch List

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Inaugural Program Recognizes Exceptional Women Leaders in Sales Lead Management - Karla Blalock, vice president of solution services at PointClear, an Atlanta-based prospect development company, has been named one of the 20 Women to Watch by the Sales Lead Management Association (SLMA). SLMA launched this program earlier this year to recognize the contributions of women involved in the vital discipline of managing sales leads.

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Karla Blalock, Vice President of Solution Services, PointClear, LLC

“Strong leaders like Karla Blalock are genuine builders of wealth,” said James W. Obermayer, CEO of the SLMA. “Her long list of accomplishments for the nomination are a testament to her skills. PointClear is fortunate Karla is on their team.”

Karla Blalock, vice president of solution services at PointClear, an Atlanta-based prospect development company, has been named one of the 20 Women to Watch by the Sales Lead Management Association (SLMA). SLMA launched this program earlier this year to recognize the contributions of women involved in the vital discipline of managing sales leads.

“Strong leaders like Karla Blalock are genuine builders of wealth,” said James W. Obermayer, CEO of the SLMA. “Her long list of accomplishments for the nomination are a testament to her skills. PointClear is fortunate Karla is on their team.”

Karla’s complete online nomination can be viewed here:
http://www.20women2watch.com/2011/03/2011-winner-karla-blalockpointclear.html

“I am honored by this recognition,” said Blalock, who has been in sales lead management for more than 15 years. “I realize that this was a competitive selection process with many outstanding candidates. To have been named to this list is truly an honor.”

Nominations were accepted Jan. 3 through March 16, 2011. Nominees were judged by an industry panel based on contributions from a marketing, sales and sales lead management standpoint. Additional qualifications such as board positions, book and article authorships, and speaking activity were taken into account. Pioneering efforts to advance the skill and knowledge of sales lead management and marketing ROI were also judged.

In her current role at PointClear, Blalock helps B2B clients in technology, healthcare and business services industries improve margins and grow sales. She’s responsible for all client operations at the prospect development firm—from program planning and management to delivery, from measurement against business objectives to reporting. Karla joined PointClear in 2004 after serving as director of marketing and strategic planning for Southern Company Energy Solutions, a subsidiary of Southern Company. She brings a combination of business strategy, operational expertise and market development experience to clients in her current role. Over the past 25 years she has also held marketing, sales management and operational positions within the service, manufacturing and distribution industries. Blalock was among the 50 Most Influential People in Sales Lead Management, a peer recognition program for leadership in sales lead management, in 2010.

About Sales Lead Management Association
The Sales Lead Management Association was founded by James W. Obermayer, Susan A. Campanale and Mark L. Friedman in 2007. The association serves 3,500 members of the sales lead management community around the world. In 2010, SLMA’s site received more than 100,000 total visitors. A privately held organization, SLMA has a diversified business model with revenues coming from sponsors, display advertising, the SLMA radio program, sponsored webinars, and newsletter advertising, industry leaders links, speaker’s directory, case studies, blog, etc. Featured programs include the 50 Most Influential People in Sales Lead Management, SLMA 20 Women to Watch and Sales Lead Management Week (Oct. 9 through 15 in 2011). For additional information, visit SLMA.

About PointClear
PointClear is the prospect development company. Founded in 1997, the Atlanta-based company helps B2B companies drive revenue. PointClear closes the gap between marketing and sales—nurturing leads, engaging contacts and developing prospects until they’re ready to close. The company stands out because of its strategic approach to planning; the quality of its people; and a multi-touch, multi-media, multi-cycle prospecting process. This unique combination provides best-in-class client companies such as more predictable forecasts and more sales success. President and CEO Dan McDade recently authored a book, The Truth About Leads. For additional information visit PointClear.

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ELIZABETH FAIRLEIGH
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