Johnson Gray Creates New Website for Wood Ranch BBQ and Grill

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Johnson Gray Advertising is hired by Wood Ranch BBQ and Grill to create sophisticated, new website

Wood Ranch BBQ and Grill hired Johnson Gray Advertising to revamp its website as they anticipate the opening of their newest location. Wood Ranch came to Johnson Gray earlier this year looking for design advice and execution to create a cleaner, more sophisticated site. The agency stepped forward with a new design that launched late last week. The site now offers visitors large photographs of their cuisine with easily accessible location information.

Wood Ranch, known for its quality barbecue, will open its fourteenth restaurant this summer at the Irvine Spectrum to offer Orange County residents and visitors a premium casual dining option for eating in as well as take-out. The restaurant chain, started in 1992, is exclusive to Southern California.

With decades in the industry under their belt, Johnson Gray agency staff has worked with clients like Buca Di Beppo, Del Taco, Wolfgang Puck, Culinary Adventures, El Torito, Wienerschnitzel, and TGI Friday’s to name a few. Randy Lopez, Director of Account Services and restaurant advertising veteran, stated, “It’s always exciting to be a part of a growing brand and their website is an integral part of who Wood Ranch is. We focused on developing the site to foster fluid strategic communication across the brand.”

Johnson Gray is a full-service advertising agency that offers branding, digital marketing and creative solutions. The agency is a leader in advertising for healthcare, financial services, tourism, energy and home improvement industries. Headquartered in Irvine, CA, Johnson Gray also currently operates in Boston, MA. For more information visit

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