Caps/Closures Are Recyclable and Sustainable!
Barrington, IL (PRWEB) April 14, 2011
Seeking to champion that "Caps/Closures Are Recyclable and Sustainable!" the Closure and Container Manufacturer's Association (CCMA) announced the formation of the Sustainability Action Committee. The goal of the initiative is to develop an industry-wide solution for manufacturers, industry organizations and consumers to actively address all aspects of caps/closures and container recyclables.
"One of the most challenging and confusing issues confronting the worldwide packaging industry is what to do with the over 250 billion caps/closures once they are separated from containers," said Roy Robinson, chairman of CCMA's board of directors. "Lack of knowledge, information and collaboration on all of the issues surrounding their recyclability has compelled CCMA to take ownership of this challenge." Robinson went on to say "Our goal is that the time, effort and money CCMA members are dedicating to this initiative works to the benefit of its members addressing not only the economics but the bigger issue of protecting the planet's precious resources."
A leading proponent of bringing caps/closures into the forefront of Sustainability, Robert Weick, Vice President, Packaging & Sustainability for ConAgra Foods, stated that one of his company’s goals is to help the industry significantly increase Post Consumer Recycling (PCR) end-use applications, providing an economic incentive to increase recycle rates, and further challenging the CCMA membership to achieve a need for a 25% recovery rate by 2015. “Our aim is to play an active part in promoting the recyclability and sustainability of the multi-billion dollar caps/closures and containers sectors – this is a goal we intend to meet.”
CCMA member company executives with extensive sustainability knowledge will be guiding the Sustainability Committee's strategy and focus. Technical and Marketing sub-committees have been formed to qualitatively and quantitatively define the issues facing the caps/closures and container sectors. The outcome(s) of their efforts will be to help cut through the caps/closures lifecycle complexities and provide a clear and tangible value/benefits chain for all stakeholders in caps/closures and container recycling.
Further information on the Committee's actions and membership in the CCMA is available on the CCMA website, http://www.closureandcontainer.org.
About Closure and Container Manufacturers Association
The Closure and Container Manufacturers Association (CCMA) help members grow their business profitably through networking, information-sharing, advocacy and technical innovation. CCMA member companies develop, supply and manufacture the majority of North American caps/closures and containers.
Contact: Candace M. Renwall, President
Closure and Container Manufacturers Association
421 No. Northwest Highway, Ste. 201
Barrington, IL 60010
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