New York (PRWEB) April 11, 2011 —
Solve Media, the TYPE-IN™ advertising company, today announced Solve Media Premier for publishers (SMP), a solution designed to help large media publishers increase revenue across their portfolios by monetizing proven CAPTCHA advertising inventory offered through Solve Media’s TYPE-IN platform. SMP provides both technology and strategic services to help publishers control, optimize and drive new revenue growth from their online content and existing advertisers. The solution provides a powerful opportunity for large publishers looking to offer advertisers new placements that guarantee consumer engagement, fit into existing workflows and do not disrupt user experience.
Publishers struggle to prove banner ads deliver significant return on investment for brand advertisers. Given standard click through rates round to zero percent, publishers are on the hunt for new, effective inventory to move more of the $91B spent annually on brand advertising to online properties. Solve Media designed SMP for publishers with either one hundred thousand CAPTCHA solves (type-in opportunities) or one million uniques per month. The program makes type-in advertising scalable, safe and seamless for publishers of this size. The company’s self-service platform is available for use to all partners.
Solve Media Premier helps publisher partners maximize revenue, ease ad management and optimize type-in campaigns. New features and services include:
“We launched Solve Media Premier to enable publishers of scale to accelerate their integration efforts with us easily and safely, “ said Ari Jacoby, CEO, Solve Media. “There is a significant amount of untapped, valuable online ad inventory waiting to be monetized and SMP further demonstrates our commitment to helping publishers increase engagement rates and find those new revenue opportunities through type-in advertising.”
For more information about SMP or to learn how many CAPTCHA solves you may be able to monetize across your properties, please visit http://www.solvemedia.com//publishers_ss4.html.
ABOUT SOLVE MEDIA
Solve Media was founded by veteran entrepreneurs and technologists focused on innovative Internet advertising solutions. The Company’s proprietary online advertising system, the TYPE-IN™ was designed to create new and highly effective opportunities for brands to advertise online. The system leverages CAPTCHA authentication for brand messaging to bring unprecedented consumer engagement. With the solution, Solve Media: guarantees brand message delivery and increases recall rates and return on investment for advertisers; creates new revenue opportunities for publishers; and simplifies the authentication process for consumers. Backed by First Round Capital, New Atlantic Ventures, AOL Ventures and prominent angel investors, Solve Media is based in New York City and Philadelphia. http://www.solvemedia.com/http://www.solvemedia.com