Studio City, CA (PRWEB) April 12, 2011
PatrickOrtman, Inc., a Los Angeles based digital agency, announces that it has completed production of a new spec TV commercial called "Raising The Flag", directed by Patrick Ortman and written by Doug Tracy.
Patrick says, "Doug's concept was awesome- it was very visual and aural, too. Strong storytelling appeals to me, and this spot had that. We ended up shooting it on a Canon 7D as a stop-motion project, using Dragon software and a very talented animator, Tim Smyth. We shot each frame as a still, in RAW format, and we shot at very high resolution to give us the ability to reframe and add the zoom after the fact. In post, we decided to go for a worn film look, with gate weave and all sorts of scratches, dust, and color treatment to really emphasize the 'classic' part of the message. It was a blast to do this one!"
Spot writer Doug Tracy says, "Patrick was able to climb in my brain, watch the film that I was seeing in there, and then make it come to life. Awesome!"
The spec TV commercial can be seen on the PatrickOrtman, Inc. blog at blog.patrickortman.com.
About PatrickOrtman, Inc.
PatrickOrtman, Inc. is the digital agency founded by Internet/digital marketing pioneer Patrick Ortman. He brings over 17 years of experience creating some of the best online and digital marketing projects around, including the first major rock concert on the Internet, successful large-scale website design projects, genre-defining mobile and web series productions, and promotional and commercial TV and online videos. His work has been featured in USA Today, The Toronto Star, Time, Newsweek, The New York Times, The Washington Post, The Atlanta Journal, The St. Petersburg Times, Japan's NHK network, and many others. He has worked with 8 Fortune 500 companies and hundreds of smaller businesses and organizations.