How Social Impacts All Marketing Initiatives -- Spring Creek Group to Present Webinar During Online Marketing Connect (OMC) Social Media Week

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Marketing Professionals Invited to Participate on Thursday April 28 at 9:30 am PST

PRWEB) April 27, 2011 -- Spring Creek Group, a leading social media marketing agency, today announced it will present an educational webinar on Thursday April 28 at 9:30 am PST entitled “Social Goes Multichannel: Measuring How Social Media Impacts All Your Marketing Initiatives.” The discussion will be led by Managing Director Clay McDaniel and Senior Strategist Lily Croll as part of OMC Social Media Week 2011.

From Facebook, Twitter, and YouTube, to blogs, contests, deals, paid media tie-ins, mobile campaigns, and beyond, McDaniel and Croll will share best practices for measuring the effectiveness of integrated social media campaigns and provide practical tips for developing social media marketing programs that have a clear return on investment.

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About OMC Social Media Week

About Spring Creek Group:
Spring Creek Group is a leading social media marketing and analytics agency located in Seattle that helps companies of all sizes increase brand awareness, improve customer engagement, and drive site traffic through social media-based online marketing programs. Spring Creek Group's key marketing services practice areas are: Social Analytics and Measurement; Social Media Channel Strategy and Planning; Social Syndication and CRM Technology Tools; and Community Management and Customer Engagement. Spring Creek Group works with some of the world’s leading brands on their long-term social and community initiatives, as well as in partnership with other leading digital agencies and a rich portfolio of best-of-breed social media software and technology platform providers. For more information visit


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Kari Moe Straley
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