We believe that the next generation of sales people will need to adopt the tenants of Sales 2.0 to compete effectively, and that Clickability’s Web CMS platform is a natural complement to the selling strategies that "Sales 2.0" describes.
San Francisco, CA (PRWEB) April 29, 2011
Clickability, a web-based content management system provider, will be distributing copies of Anneke Seley’s book “Sales 2.0” at the SiriusDecisions 2011 Summit to the first 100 attendees who visit their booth.
The author will be on-hand to sign books and discuss her ideas. Clickability is a gold sponsor at the event which is being held from May 4-6 at the Fairmont Scottsdale Resort in Scottsdale, Arizona.
Through real world examples, “Sales 2.0” shows readers how to re-deploy their sales teams and use social media and web technologies to increase bottom line results. The Sales 2.0 approach helps sales teams minimize customer acquisition costs as well as provide a sustained competitive advantage.
“We believe that the next generation of sales people will need to adopt the tenants of Sales 2.0 to compete effectively, and that Clickability’s Web CMS platform is a natural complement to the selling strategies that 'Sales 2.0' describes,” says Jeff Freund, Founder and CEO of Clickability.
One of the advantages of using the Clickability Web CMS platform is its ability to give sales teams the ability to qualify prospects on the website. By using various capabilities to personalize the website, sales teams will know who is visiting the website, which company they work for, their location, and what content they are most interested in consuming. This allows the sales teams to follow up with the most qualified prospects while just passively tracking those prospects who aren’t in the right stage of the sales cycle.
To pick up a signed copy of “Sales 2.0”, visit the Clickability booth at the SiriusDecisions 2011 Summit. At the conference themed: “B-to-B Sales and Marketing: Forging a New Alliance” attendees will join SiriusDecisions thought leaders as well as peers to get the latest actionable guidance and insights focused on driving top line growth through sales and marketing optimization. Attendees will leave knowing how to create systematic demand, increase sales productivity and drive revenue in a more predictable, integrated fashion.
About Clickability Inc.
Clickability™ is the global leader in on demand Web Content Management (WCM). The company enables enterprise marketers and media companies to create, maintain and deliver websites that shape visitor experiences. With world-class website delivery infrastructure, powerful content management and innovative website marketing applications, the Clickability Platform serves more than 600 million pages per month and powers hundreds of websites in more than 50 languages. Enterprise customers such as Amcor, Cantor Fitzgerald, NetApp and PR Newswire, as well as media and entertainment leaders such as Smithsonian, the Tribeca Film Festival and The Wall Street Journal, rely on Clickability's cloud-based platform to reduce costs, increase revenues, build global brands and deliver better visitor experiences.
Hosted in multiple secure, energy-efficient datacenters, the multi-tenant Clickability Platform offers customers a world class platform they can depend on. Founded in 1999, the privately held company is headquartered in San Francisco. Clickability garnered the Software and Information Industry Association’s CODiE Award for best content management solution in 2008 and 2009, as well as CRM Magazine’s 2010 Rising Star CRM Service Award. More information is available by calling toll-free 888-352-9682 or visiting http://www.clickability.com. Connect with Clickability at http://www.facebook.com/clickability and http://twitter.com/clickabilityinc.
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