San Diego, CA (Vocus/PRWEB) January 03, 2011
With so many New Year’s Resolutions set to fail, CalorieStory has found the secret to achieving health and diet related goals: social media. Facebook application CalorieStory has just released a new free online calorie counting tool that uses the power of your social network to keep you on track with health and dieting goals.
“After 7 years in the weight loss industry, I realized that the social network was the most significant thing to happen to weight loss since the invention of Weight Watchers,” stated Adam Yap, co-founder of CalorieStory, “A community has always been one of the most powerful tools in staying on track with your weight; now with Facebook, your support network is always there.”
With CalorieStory, anyone with a Facebook account can look up and log food calories using a free application on Facebook. People can then share their progress with their friends, make public pledges, and even nominate friends to be CalorieBuddies to keep each other on track.
The results can be startling. Already, CalorieStory has found that users who have been invited by their friends are 52% more likely to use the Food Diary feature, and when they do, they record 58% more foods.
To celebrate the launch of the app, CalorieStory has created the New Year, New Me Challenge, with the objective of helping people meet their health goals for the new year using social media.
The Challenge is open to all Facebook users. Once a user installs the application, she chooses three health and fitness related goals, and tracks her progress for a month. Three winners will be chosen randomly at the end of the challenge. Prizes from The CarbLovers Diet Book, Eat Smart Scales, GoodBelly, YogaPulse and LARABAR will also be awarded from @Caloriestory on Twitter.
Ten bloggers have also been chosen to share their journeys on the challenge. They will be blogging throughout the Challenge on their progress in meeting their New Year’s resolutions.
For more information, or to join the Challenge, visit CalorieStory on Facebook.
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