Community news from local traffic and weather to politics, sports and entertainment informs how people make the most important decisions of the day, and Cablevision recognizes the importance of accurate, timely and most of all, relevant news.
Bethpage, NY (Vocus/PRWEB) January 11, 2011
Cablevision Systems Corporation (NYSE: CVC) is celebrating day five of the “11 Days of Optimum Value to Kick Off 2011” promotion by spotlighting the comprehensive array of unique local news and information Optimum customers receive -- News 12 Networks, newsday.com and MSG Varsity. These valuable news and information resources, available free to Optimum customers, deliver hyper-local and extremely relevant content created specifically for local communities – and unavailable from any other media outlet. The “Optimum Value” campaign highlights some of the most popular benefits customers receive by subscribing to one or more of the Optimum digital services -- iO TV®, Optimum Online® and Optimum Voice®.
Exclusive to iO TV, News 12 Networks and MSG Varsity provide a suite of television and interactive services for customers in the Tri-State area. News 12 is focused on delivering hyper-local news, weather and traffic, and MSG Varsity is dedicated to covering high school sports and school activities. Online, customers can also access free content through News12.com and MSGVarsity.com. Optimum customers also enjoy free access to newsday.com, the popular website for Long Island's only daily newspaper, Newsday.
“Community news from local traffic and weather to politics, sports and entertainment informs how people make the most important decisions of the day, and Cablevision recognizes the importance of accurate, timely and most of all, relevant news,” said Tad Smith, president of Local Media. “Our coverage of local news, sports and activities is of great benefit to the communities we serve, and represent real and significant value to Cablevision customers. We look forward to continuing to serve our communities with the best quality in information and services.”
News 12 Networks
The local-news leader in the Tri-State communities, News 12 Networks’ award-winning journalism delivers information on everything from government, education and the environment to traffic and weather, making it viewers' first choice for local news, according to Nielsen surveys. Over the years, News 12 Networks has expanded to seven 24-hour News 12 television channels covering local news in the Bronx, Brooklyn, Connecticut, the Hudson Valley, New Jersey, Long Island and Westchester. News 12 Networks also delivers five local 24-hour traffic and weather channels that provide alternating and continually updated reports for the areas of Long Island, Hudson Valley, New Jersey, Connecticut and New York City. News 12 Networks incorporates interactive technologies into its newsgathering and dissemination, and offers viewers a range of information options through its News 12 Interactive channel (612 on iO TV); its website, News12.com; and its mobile application, News 12 to Go.
MSG Varsity is a multi-platform suite of services comprised of: a 24/7 HD television network, a comprehensive online destination, and a groundbreaking interactive service, all dedicated to high school sports, academics and activities happening throughout the Tri-State area. Content for these services includes MSG Varsity’s professionally produced programming as well as content created by the high schools themselves. Working in partnership with MSG Varsity, students and faculty are given extraordinary access to curriculum and training in multimedia creation and distribution, empowering them to become active participants in telling their school’s stories. MSG Varsity is a Cablevision exclusive service not available to satellite or phone company TV subscribers and reaches three million households throughout the New York market. For more information, please visit http://www.msgvarsity.com.
Newsday.com is available at no charge to Newsday and Optimum Online subscribers. The online complement of the Pulitzer Prize-winning newspaper Newsday, newsday.com delivers locally focused, world-class journalism that has become a deeply rooted, trusted and important part of the lives of Long Islanders. Newsday.com offers users thorough, up-to-the-minute information enhanced with multimedia, interactivity, archives and locally-focused features.
The region's go-to destination for area entertainment and activities, Newsday and newsday.com also partner with MSG Varsity for complete, multi-platform coverage of local high school sports and activities, including event highlights, game results and student profiles.
Throughout the “11 Days of Optimum Value to Kick Off 2011” promotional campaign, more information on each day and the featured benefit can be found can be found at optimum.com/value.
Cablevision Systems Corporation (NYSE: CVC) is one of the nation's leading media and entertainment companies. Its assets include cable television operations that provide industry-leading services to more than 3 million New York are households. A state-of-the-art cable system enables the company to offer a full suite of premier residential and business communications services that include its iO TV® digital television, Optimum Online® high-speed Internet, Optimum Voice® digital voice, Optimum WiFi® wireless Internet, and its Optimum Lightpath® integrated business communications solutions. Cablevision also delivers advanced video, voice and Internet services to approximately 300,000 households in Colorado, Montana, Wyoming and Utah. Through Rainbow Media Holdings LLC, Cablevision operates several successful programming and entertainment businesses, including AMC, IFC, Sundance Channel, WE tv and IFC Entertainment. Cablevision serves the New York area with compelling local content through News 12 Networks, a local news leader; MSG Varsity, a suite of television and online services covering high school activities; and, Newsday Media Group, a business unit that includes Newsday, Long Island's leading daily newspaper. The company also owns and operates Clearview Cinemas, which includes Manhattan's famed Ziegfeld Theatre, a frequent and historic venue for film premieres and events.