Beverly Parker Named Executive Vice President for ObjectFX

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Beverly Parker to lead business development and marketing strategy for ObjectFX.

Geospatial-intelligence provider, ObjectFX, today announced a new member to its leadership team – Executive Vice President, Beverly Parker.

“Beverly brings a broad-range of management experience in multi-billion dollar enterprises, start-ups and turnaround situations to the company,” says Bill Pardue, CEO of ObjectFX. “We are excited to have her on our team as her expertise of sales, customer service and marketing processes will help to launch ObjectFX to a higher level of company recognition within the government and commercial marketplaces.”

As Executive Vice President of ObjectFX, Parker will oversee the company’s business development and marketing teams to develop the overall strategy, new market segment identification and sales growth for ObjectFX’s geospatial decision-support engine, SpatialRULES®, and web mapping tool, SpatialFX®. Parker will also manage strategic partnerships and the existing government and commercial customer base, including relationships with Lockheed Martin, the United States Army and Union Pacific.

Previously, Parker served an extensive 22-year career with LexisNexis as senior vice president of sales and general manager of online information solutions for federal and corporate clients, co-founding the LexisNexis risk solutions unit. Beverly later worked as an executive with Bank of America and Gartner, Inc, where she designed and executed sales performance plans and a turnaround global marketing strategy. She directed post-acquisition integration of global sales teams at and led marketing and sales. Most recently, Parker was a co-founder of the data analytics and IT firm, Qbase LLC.

Parker received her B.A. from the University of Evansville in Indiana, and completed executive programs at The Darden School of Executive Education, University of Virginia, Templeton College, University of Oxford and Harvard Business School.

About ObjectFX LLC

ObjectFX LLC delivers geospatial solutions to leverage the value of dynamic spatial and temporal data in gathering intelligence, managing risk, and monitoring and improving operations. These solutions allow clients to respond more quickly to changing conditions in their operating and risk environments. ObjectFX employs a team of skilled consultants and developers with multiple levels of security clearances. This team assists customers in designing, implementing, and managing ObjectFX solutions and providing outcomes-focused intelligence and risk consulting services. ObjectFX products and services are a foundation or complementary technology for a wide range of applications used across multiple vertical industries and organizations. Representative customers include Boeing, General Dynamics, SAIC and United Airlines. ObjectFX has offices in Minneapolis, Minnesota, and Alexandria, Virginia, and is a Service-Disabled Veteran-Owned Small Business.

For more information on ObjectFX LLC, please visit


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Heather Crotty
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