To create a more satisfying audience experience we now do the work of curating great products and brands. We make actual product suggestions and offer the convenience to shop immediately, by clicking on any product or ad.
Boston, MA (PRWEB) October 03, 2011
Styletti.com, an e-magazine that provides quality fashion trend, style, beauty and shopping advice for real women has created a distinctive personal styling and shopping experience.
Styletti is about helping women become more modern, current and the best they can be. “We help them define a confident personal style with expert fashion, beauty and make-up advice. To create a more satisfying audience experience we now do the work of curating great products and brands. We make actual product suggestions and offer the convenience to shop immediately, by clicking on any product or ad,” said Stephanie Bernier, CEO and Chief Stylist.
“Our target audience is growing rapidly in the U.S. and fashion sites, magazines and many retailers do not address her needs. She may not find the available high fashion information easy to apply to her lifestyle or she may not have the time to sort through it all, or spend hours in the stores,” says Bernier.
Styletti.com navigates the landscape with “lettis”, organized little folders, packed with easy to understand, current fashion, trend and beauty tips. They direct women to great products, stores, clothing and accessory brands that are the essence of modern style. “Our goal is to provide an exciting, entertaining viewer experience, all on one platform,” says Helen Chiasson, CMO.
Styletti is an e-magazine created to address the need for relevant fashion trend, personal styling and shopping advice for women. Styletti provides a distinctive viewer experience as we do the work by curating the trend information, product suggestions and provide the ability to shop immediately.
Stephanie is a graduate of Rhode Island School of Design in apparel design and has enjoyed a very successful career as a senior executive in the fashion industry. She spent 16 years with a division of Limited Brands, starting as a designer, and holding successive executive leadership roles, including EVP of the $100 million Victoria's Secret Direct division. She has started and managed three multi-million dollar apparel business units. Stephanie has traveled the world for design inspiration and new product development and her designs have sold in some of the world's best retailers.
Helen is a graduate of Bentley University in marketing/management. She has held executive leadership and sales and marketing positions, including consumer focused roles at Coca Cola, PageNet and DS Waters. She has experience in start-ups, large and small corporations and has built a business from launch to 40 million in sales. She is a proven general manager and operating executive in the beverage, telecommunications and healthcare fields.