Hu’i Hu’i Surf Company Sponsors San Diego State NCAA Surf Team

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Hu’i Hu’i Inc. is proud to announce the endorsement of the San Diego Surf Team and Surf Fundraiser this Thursday September 29th at the Wave House in Mission Beach.

Whether you’re into surfing or the surf lifestyle, there is one company pushing the envelope and making waves in the surfing community.

Hu’i Hu’i, a surfing and surf accessory outfitter, is proud to sponsor and show its support of the San Diego State Surf Team. Most recently the team has been State Champions in 2006, 2008, and 2009. The 2007 season brought the team their second National Championship in 20 years. The team has been featured in surf magazines providing nationwide media coverage. San Diego State is one of the top surf teams in the country and Hu’i Hu’i is thrilled to be part of a great winning tradition. At Hu’i Hu’i, tradition is very important with roots stemming from ancient Hawaiian and Polynesian influences. Hence, Hu’i Hu’i stands for cool in the Hawaiian language.

Rapidly expanding Hu’i Hu’i has recently developed state of the art surfing bracelets based on the popular Polynesian fish hooks. Those who adorn the bracelets are said to be given Strength, Prosperity, Good Luck, and most importantly, Safe Passage Over Water. The bracelets are made of a durable long lasting silicone with a one of a kind design while sticking to the traditions and beliefs set forth in the Polynesian fish hooks. Hu’i Hu’i also supplies surfers with custom surfboards/paddle boards and vintage surf apparel. “Our primary concern has always been providing the consumer with cutting edge and state of the art products”, states CEO Kevin Keogh.

Through the sponsorship, Hu’i Hu’i will be promoting San Diego State surfing throughout 2011 Surf Season as well as the 2011 Fundraiser last Thursday night at the Wave House in Mission Beach. The Wave House is a staple in the San Diego surf community with an artificial wave machine and beachfront Bar and Grill.

Since its launch, the success of Hu’i Hu’i has snowballed, further driving demand and making it a well known brand in the cluttered surfing industry. To keep up with the growing needs of customers has recently moved to a new location in Jupiter, Fl. For more information, visit


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Kevin Keogh
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