Quazter.com to Launch New Shopping Service Nov 1, 2011

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With millions of products and thousands of retailers vying for consumers this holiday season, quazter.com will provide an intimate engagement setting for consumers of top internet retailers.

Quazter.com introduces a single destination for consumers to discover special offers and promotions from leading ecommerce sites, allowing consumers to save time and money and simplify their online shopping experience. With 2011 holiday season poised to be the strongest yet for internet retailers, many consumers will be overwhelmed by search engine results that hamper their decision process and diminishes their shopping experience. Quazter.com offers a unique experience allowing consumers to easily find promotions from their favorite national brands based on their specific purchase criteria. Quazter.com will be available to consumers starting November 1, 2011.

“Quazter.com eliminates consumer information overload by only offering exposure to the top ten deals from leading internet retailers”, said Sami Quazi, Chief Evangelist for quazter.com. “Quazter.com is a matchmaking service for online shopping. Many consumers are loyal to certain brands but don’t want to visit multiple sites to preview the latest offerings. Leading internet sites want to rise above the noise level that comes from generic search engines and want to target special offers to qualified consumers. Quazter.com creates an online experience that filters out much of the noise and enhances the online shopping experience.”

Membership for consumers is free. Once a consumer selects a product from the quazter.com listing, she is routed to the retailer’s online shopping web site to complete the sale. This creates an intimate introduction to the key offerings by the retailer and the consumer develops a relationship before going deeper into the retailer’s site to continue their engagement. This intimate experience creates a win-win scenario for both the consumer and the internet retailer. Internet retailer gets the exposure to the customer without inundating her with every product in their catalog and the consumer feels comfortable by having the ability to review all ten deals without leaving the retailer’s product page on quazter.com. Reduced stress for the consumer will inevitably lead to a higher customer satisfaction and the willingness by the consumer to give more time (i.e. increased chance of conversion) to the retailer.

Quazter.com is also an excellent channel to acquire new customers as it allows a very low barrier for consumers to explore a retailer’s offers without having to leave the site. Using social media and other consumer centric tools, quazter.com is identifying and routing consumers to its site in order to create a thriving and dedicated community of internet shoppers.

Top internet retailers with online revenue greater than $10 million are invited to register with quazter.com now and build campaigns to launch in November 2011. Here is a brief overview of how quazter.com works:

  • Top internet retailers with revenue greater than $10 million are invited to post up to ten of their top deals on quazter.com for a nominal monthly flat fee of $100. (Beginning November 2011 approved retailers will use a self-service portal to post new deals);
  • Consumers go to quazter.com and find deals listed on an ad free page dedicated to the retailer to view the offers;
  • Consumers select the deals they like and are routed to the retailer’s site to complete their purchase transaction and to continue shopping on the retailer’s site;
  • Product listing pages are free of any paid advertising other than the vendor's own product information and advertising;

With less than a month left to launch, consumers will finally have a calmer shopping experience while being engaged with the internet's top merchants! We encourage internet retailers to hurry and signup for this service so that they are ready for an even more successful holiday season.

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Sami Quazi

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