Salt River Fields Capitalizes on Value of Hosted VoIP

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Salt River Fields at Talking Stick, the Spring Training home of the Arizona Diamondbacks and the Colorado Rockies, has implemented BusinessFlex Hosted iPBX from Saddleback Communications with Aastra SIP phones to provide voice and data communications.

Metaswitch Forum 2011 — Saddleback Communications, an incumbent local carrier (ILEC) currently serving more than 2500 business and residential customers on the Salt River Pima-Maricopa Indian Community in Arizona, and Aastra, a leading global enterprise communications provider, announced that Salt River Fields at Talking Stick has implemented BusinessFlex Hosted iPBX with Aastra SIP phones to provide voice and data communications at the new facility.

Salt River Fields is the new Spring Training home of the Arizona Diamondbacks and Colorado Rockies baseball franchises. The $100 million complex was opened in February 2011 and has completed its first Spring Training season this year. The complex consists of separate training facilities and clubhouses accommodating each team as well as an 11,000-seat central stadium, 12 practice fields, and a variety of concessions areas.

In choosing a telecommunications solution for the facility, Salt River Fields knew they needed a system that was highly flexible and scalable as they needed to be able to support three independent organizations under one roof: the Salt River Fields administrative offices, the Arizona Diamondbacks staff and coaches, and the Colorado Rockies staff and coaches. Each of the organizations also had specific requirements based on their business practices, so the system needed to be user-friendly and easily administered.

Salt River Fields chose BusinessFlex Hosted iPBX from Saddleback Communications to support the entire complex. BusinessFlex iPBX is a hosted, fully managed voice and data solution which integrates local telephone service, IP business phones and high speed Internet, available on a per seat subscription. BusinessFlex iPBX, based on the MetaSphere Call Feature Server, is a full-featured solution, suitable even for large enterprises that wish to avoid the overhead cost associated with owning a traditional phone solution on premise. The hosted solution provides multi-tenancy “out of the box” and flexibility needed for adding and reducing users throughout the year. Also included with the solution is the Metaswitch CommPortal, an easy-to-use web-based configuration tool as well as a variety of Aastra SIP phones. Currently Salt River Fields has approximately 220 phones, ranging from the Aastra 6731i for general business use to full-featured Aastra 6757i models, and color touch-screen Aastra 6739i executive phones.

Benefits of the hosted solution include:

  •     A highly flexible and scalable system to support seasonal changes
  •     Multi-tenancy, allowing individual organization configurations for different business practices
  •     Ease of administration, allowing each user to administer individual voice mail, call routing options, etc.
  •     Cost-effective, OP-EX model – no large capital investment required

“We’ve been impressed with the flexibility of the system,” said Dave Dunne, General Manager of Salt River Fields. “IP phones that were initially installed in our construction trailer were seamlessly moved to the permanent offices and we quickly added phones in a temporary sales office to support retail ticket sales during the holiday season.”

Please join Aastra and Saddleback Communications for a case study presentation on the Salt River Fields deployment at Metaswitch Forum 2011 at the Bellagio Hotel and Casino. The presentation will be on Tuesday, October 4th at 3:00 in Tower Ballroom 8. For a demonstration of the Aastra SIP phones and the Metaswitch Call Agent, visit Aastra in Booth #307 on the Exhibit Floor.

About Saddleback Communications

Saddleback Communications, an Independent Local Exchange Carrier, is a division of the Salt River Pima-Maricopa Indian Community (SRPMIC) serving over 2,500 residential, small business and corporate enterprise customers in Arizona. Since being founded in 1997 by the SRPMIC, Saddleback has built a fiber-based self-healing network over which Saddleback provides state-of-the-art telephony, Ethernet and IP solutions. Saddleback Communication’s subsidiary, Re-Invent Telecom, provides wholesale cloud-based communications solutions...Hosted IP PBX seats, SIP trunks and Unified Communications…through our channel of authorized Reseller Partners. Re-Invent Telecom provides our Reseller Partners with custom white label end-user billing and unsurpassed technical and order process support. For additional information, visit our website at http://www.saddlebackcomm.com.

About Aastra USA

Aastra USA Inc. is the US business unit of Aastra Technologies Limited, a company at the forefront of the enterprise communication market. Headquartered in Concord, Ontario, Canada, Aastra develops and delivers innovative communications products and applications for businesses. Aastra's operations are truly global with more than 50 million installed lines around the world and a direct and indirect presence in more than 100 countries. Aastra is entirely dedicated to enterprise communications and offers IP telephony and Unified Communications solutions individually tailored to satisfy its customers' requirements. These range from feature-rich call managers for small and medium businesses and highly scalable ones for large enterprises, integrated mobility, call center solutions to a wide selection of terminals. With a strong focus on open standards, Aastra enables enterprises to communicate and collaborate more efficiently. For additional information, visit our website at http://www.aastrausa.com.

About Metaswitch Forum 2011

Now in its eighth year, the Metaswitch Forum is firmly established as a premier event for service providers that are embracing the move to all-IP networking and services. With more than 200 service providers attending from around the world, Metaswitch customers and prospects value the opportunity to talk technology, analyze trends, share marketing ideas and explore solutions at our Mosaic partner expo. This year’s event looks closely at the impact of customer mobility and the migration to ever more intelligent endpoints interacting with a cloud service core. Featuring customer, celebrity and executive keynote speakers, specialized tracks and continuous networking opportunities, Forum 2011 runs from October 3-6 at the Bellagio Resort and Casino, Las Vegas. For more information, visit http://www.metaswitchforum.com. Or #mforum2011.

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Robyn Thompson
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