Nationwide Sale and Photoshoot Contest for Off-Road Enthusiasts

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4 Wheel Parts retail stores will mark down select product prices, provide coupon-based discounts on installation services, give away promotional items, and hold a photoshoot contest on Saturday, October 8, 2011. Truck and Jeep owners can participate in the event, called the Monster Sale, by visiting any 4 Wheel Parts store on October 8 between 9 a.m. and 5 p.m.

4 Wheel Parts, the leading distributor of off-road parts for trucks, Jeeps, and SUVs, will hold the annual Monster Sale in its retail stores on Saturday, October 8, from 9 a.m. to 5 p.m. Popular off-road parts and accessories will be on sale, and consumers can also enter for a chance to win a $100 4 Wheel Parts promo card and a feature story in Off-Road Adventures. Coupons for additional discounts and freebies are available in Off-Road Adventures and online at Consumers can also benefit from unadvertised discounts that will be revealed in the stores on sale day.    

The Monster Sale is an annual event that attracts thousands of off-road enthusiasts. Because heavy store traffic is expected, all 4 Wheel Parts stores will remain open two hours later than normal, to 5 p.m., on the sale day. Special deals already announced include a “buy 3, get 1 free” rebate on Pro Comp tires. More discounts will be announced as the sale day approaches.

Sale prices and freebies are the main attraction, but consumers who visit 4Wheel Parts on October 8 can also have their vehicle’s picture taken to enter the 4 Wheel Parts Photoshoot Contest. Fifty-five contestants, one from each store, will be selected to win a $100 4 Wheel Parts promo card. Out of those winners, one photogenic vehicle will be chosen for a feature article in Off-Road Adventures.

4 Wheel Parts stores hold events year-round to support the off-road lifestyle and pass on savings opportunities on popular parts and accessories. These in-store events complement the company’s larger Truck & Jeep Fest series, which features manufacturer booths in a convention-style format. Truck & Jeep Fest traveled to nine cities in 2011, and the 2012 calendar should be similar.    

4 Wheel Parts also gives back to customers through social media sites, including YouTube, Facebook, Twitter, and blogs, such as and Consumers who aren’t able to attend 4 Wheel Parts events can watch event coverage plus product reviews and how-to videos on the 4 Wheel Parts YouTube channel.

About 4 Wheel Parts: 4 Wheel Parts is celebrating 50 years as the leading truck and Jeep accessory superstore. The company is America’s largest distributor of off-road parts for trucks, Jeeps, SUVs, and ATVs, including atv plows, tonneau covers, fender flares, lift kits, and even Jeep clothing. Visit to learn more.


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Catherine Brock
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