Anticipate, Manage and Resolve a Crisis With PR News' Just-Published Crisis Management Guidebook

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The just-published Crisis Management Guidebook, Vol. 5 includes tips for crafting messages under pressure, advice on creating a social media action plan, checklists to gauge an organization's readiness for a crisis and much more.

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The blizzard or hurricane outside might not be a company’s fault, but the response to it will be judged—in real time.

In the latest must-read Crisis Management Guidebook, crisis experts present their hard-earned wisdom and offer a step-by-step action plan for getting through the first hour of a crisis, tips for crafting messages under pressure, insight into dealing with violence in the workplace, advice on creating a social media action plan, checklists to gauge an organization’s readiness for a crisis and much more.

The Crisis Management Guidebook is available at http://www.prnewsonline.com/store/55.html.

Organizations and providers of products and services have been at risk of reputational crises ever since the first enterprising caveman/woman began trading animal pelts for berries. The lessons in preparing for and managing risk have since been handed down through the centuries, and have been refined by today’s PR professionals, whose distilled wisdom PR News has presented in four editions of its Crisis Management Guidebook.

Crisis Management Guidebook, Vol. 5 chapters include:

  •     Media Relations
  •     Internal Communications
  •     Reputation Management
  •     Issues Management
  •     Digital Communications
  •     Litigation PR
  •     The Crisis Plan

Organizations’ responses to crises are judged instantly in the echo chamber of digital media, leaving communicators panting as they try to get a handle on a crisis and repair reputation while suffering the slings and arrows of the online critics. The blizzard or hurricane outside might not be a company’s fault, but the response to it will be judged—in real time.

The Crisis Management Guidebook is available at http://www.prnewsonline.com/store/55.html.

PR News’ Crisis Management Guidebook, Vol. 5 is an essential resource for PR professionals at any organization. This guidebook delivers a comprehensive look at how to handle a PR crisis from start to finish.

The PR News family of products also includes the weekly PR News publication, The Digital PR Summit, Media Relations Forum and PR Measurement Conference, PR Webinars and Workshops, PR Guidebooks, Platinum PR Awards, PR People Awards, Nonprofit Awards, 15-to-Watch and more. Visit PR News online at http://www.prnewsonline.com.

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Laura Berdichevsky
PR News
301-354-1610
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