Superbreak Report +20% YOY Growth in P&O Mini Cruise Breaks

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Superbreak, the city breaks specialist, announce a +20% YOY growth in sales of 4 night P&O mini cruise breaks as the Autumn/Winter season approaches

Superbreak, the York-based city breaks provider, has reported a +20% YOY growth in sales for its 4 night P&O mini cruise breaks, offering customers a choice of affordable short breaks to the continent this autumn and winter and a chance to visit the continent in time for the annual festive markets.

The tour operator has packaged together a range of four night breaks, which include two nights’ onboard P&O ferries sailing from Hull and two nights’ accommodation in either Bruges or Amsterdam, with return coach transfers included from £109pp. Superbreak hope the range of dates and packages available will offer customers both flexibility and choice, with many dates available sailing at weekends. Whilst the tour operator offers a range of overnight mini cruises to Amsterdam, Ghent, Rotterdam, Ostend and more, these tailor-made, four night break serve to complement the existing P&O Mini Cruise proposition, as well as provide customers with real value for money as a last chance getaway before the busy festive season approaches.

Amsterdam is already an important European destination for Superbreak through both its retail travel trade channel and with direct customers. The tour operator’s ability to provide flexible packaging options with both P&O and Bruges and Amsterdam hotels, along with new partnerships with the likes of Eurostar acquired over the past year, has only served to strengthen the operators’ European product range.

Speaking about the four night mini cruise breaks, Khalid Amin, Online Marketing Manager at Superbreak commented: “Over the past few years our P&O Mini Cruise break programme has soared in popularity as we have secured great rates and expanded our range of European hotel product and attraction offering. We hope our continued partnership with P&O mini cruises will help us to continue providing our customers with the combination of great value for money and service they are already used when booking with us.”

About Superbreak:
Superbreak is the internet division of Superbreak Mini Holidays Limited, the market leader for short breaks and hotels throughout the UK. Superbreak is part of Holiday Break plc. Based in York, England, Superbreak specialises in booking weekend breaks in England in 2-5 star hotel accommodation for the leisure traveller, including London hotel deals. Superbreak holds allocations of rooms at all hotels and can make bookings up to and on the day of departure.

With 5000 plus hotel partners in worldwide locations from Manchester to Brighton, from London to Paris and with great availability and rates for theatre breaks, events at The O2 arena, various popular attractions and national and international rail partners, Superbreak can offer an outstanding depth and breadth of UK and Overseas short break products.

For further information on Superbreak or on this PR, please contact:
Khalid Amin
Online Marketing Manager
Superbreak Mini-Holidays
Eboracum Way
YO31 7RE
(01904) 436043

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Khalid Amin
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