GIA Announces New Clients in Finland; Finnair and Oriola-KD

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Global Intelligence Alliance (GIA) announces two new Finnish clients for its Intelligence Desk® service, a customized market monitoring solution that boosts awareness and sharing of insights in organizations.

2011-10-04 – Global Intelligence Alliance (GIA) announces two new Finnish clients for its Intelligence Desk® service, a customized market monitoring solution that boosts awareness and sharing of insights in organizations.

The new Intelligence Desk clients are Finnair, the country’s flag carrier and largest airline of Finland, and Oriola-KD, a leading pharmaceutical distributor with operations in Finland, Sweden, Russia, Estonia, Lithuania and Latvia. These appointments have come in very timely, as market uncertainties brought about by the U.S. credit downgrade and troubles in EU’s euro zone will hasten the adoption of more customized market monitoring services.

GIA will provide to Finnair’s Customer Service daily news monitoring as well as quarterly market reviews on an online platform for sharing documents, news and collecting internal intelligence. For Oriola-KD, GIA will provide handpicked news from English, Finnish, Swedish and Russian sources on a fully customized online platform.

”GIA’s Intelligence Desk provides Finnair a good platform for monitoring competitor and market information. The service delivers us up-to-date knowledge faster and with less effort than before. Organizing and analyzing intelligence to compile reports for decision making situations has become easier. Our cooperation with GIA has been fruitful”, says Anna Castello, Manager Customer Research from Finnair.

“With selected daily news alerts we can offer our personnel a timely and easy way to maintain comprehensive visibility to market developments and our company’s media exposure. The service has freed our resources from media monitoring to other tasks. The portal itself offers an in-depth overview of the market and competitive environment to a targeted group”, says Pellervo Hämäläinen, Director of Communications and Investor Relations from Oriola-KD.

For further information, visit the http://www.globalintelligence.com or send an email to media(at)globalintelligence(dot)com.

About Intelligence Desk®
The Intelligence Desk® service ensures an efficient flow of vital market intelligence to end users in each company. Information that is scattered in thousands of sources in multiple markets is collected and processed into an online platform by dedicated GIA analysts watching the business environment of the client company. Intelligence is immediately accessible to each end user as personalized email alerts, alerts to smartphones and tablets, or through the online dashboard. Users are also able to share personal insights with colleagues, bringing the market awareness of the organization to a higher level and helping decision makers foresee opportunities and risks fast.

About Global Intelligence Alliance
Global Intelligence Alliance (GIA) is a strategic market intelligence and advisory group. GIA was formed in 1995 when a team of market intelligence specialists, management consultants, industry analysts and technology experts came together to build a powerful suite of customized solutions ranging from outsourced market monitoring services and software, to strategic analysis and advisory.

Today, we are the preferred partner for organizations seeking to understand, compete and grow in international markets. Our industry expertise and coverage of over 100 countries enables our customers to make better informed decisions worldwide.

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Laura Ääpälä-Lillrank
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