We thought that there was a genuine need for us to step up and put together a program that pretty much delivers everything a law firm will need to dominate its respective industries, but do it in a way that makes it affordable for virtually every law firm
Atlanta, GA (PRWEB) October 05, 2011
EverSpark Interactive’s three founders, Christopher Watson, Jason Hennessey, and Dave Hallock, recognized a need for better site optimization among law firms that currently pay large sums of money to have their sites designed only to have them ranked on the third, fourth and fifth Google results pages. According CMO Christopher Watson, the goal of the program is to finally deliver an end product to law firms that covers all the bases. He notes, “One of the biggest challenges law firms face is to decide what to do with internet marketing. If you watch some of the Legal chat rooms and forums or attend some of the legal trade shows, you’ll see a lot of specific advice ranging from ‘Google Places,’ to ‘a better web site,’ to ‘hire an SEO company’ to ‘make sure you’re in these directories,’ ‘do pay per click,’ ‘create a video,’ it goes on and on. So we thought that there was a genuine need for us to step up and put together a program that pretty much delivers everything a law firm will need to dominate its respective industries, but do it in a way that makes it affordable for virtually every law firm in the country.”
In July, a beta version of the program offer was sent to a limited number of law firms which resulted in campaigns being set up in Baton Rouge, Birmingham, Boston, Buffalo, Fresno, Houston, Oakland, Orlando, Phoenix and St Louis. In addition, about 10 other cities are in the process of getting on board at the time of this release. “We wanted to do a soft launch to work out any kinks. Now we’re excited to get this program in play for the entire country,” commented Watson.
The program is centered around the free web site and is coupled with cutting edge ranking (SEO) techniques that are implemented by the same group of people who are responsible for getting to the number 1 positions on Google for incredibly competitive keywords such as “DUI Lawyer,” “Los Angeles DUI Lawyer,” “Maritime Attorney” and thousands of other competitive legal keywords.
EverSpark Interactive deploys specific tenets of design as well as SEO best practices – learned after years of experience getting lawyers into dominant market positions. Watson says, “One of the reasons we created this program is because of the glut of bad information and email inundation experienced by law firms.”
The free website program promises exclusive leads and conversions in each market, and allows participants to cancel at any time if they are unsatisfied. Further, those who cancel will receive their original websites back just as they were before the program was initiated.
For any business, it is important to be where the potential clients are. A recent survey revealed that over 90% of online adults use search engines to gather information. This statistic, together with the fact that today’s marketing space is technology-based and ever-evolving, proves that Search Engine Optimization is more vital to getting leads than ever before. According to Watson, “If all you do is watch the video we’ve created for this program then you’re way ahead of the competition. Watch it, trust your instincts and give us a call– we’re exclusive with the law firms we work with so once the word gets out, there’s a good chance your area will already be reserved.”
[To learn more about the program, you can watch this Free Lawyer Website video, where EverSpark Interactive outlines exactly what the free website program includes.]
About Everspark Interactive:
Based in Atlanta, Georgia, EverSpark Interactive is a two-year old full-service interactive marketing agency that deploys proven methods for getting sites to the top of the Google rankings. Founded in 2009, the agency has quickly grown into a top agency, grossing one million dollars in the first six months of business. Though EverSpark specializes in acquiring exclusive leads for each market and converting site visitors into customers, the agency also offers content creation, social media management and other marketing services. For more information, call EverSpark at 1-800-429-0558 or email sales(at)eversparkinteractive(dot)com.