Effective and interesting content gets shared and talked about, acting as a free marketing machine that works for your business 24/7.
London, UK (PRWEB) October 11, 2011
UK-based small business marketing specialist James T Noble and online marketing expert David Bain have collaborated to produce a new training program “Effective Writing Topics,” which demonstrates to entrepreneurs and small business owners how they can make the written content on their website more effective.
"A website with attractive and effective content is a powerful asset for your business,” explains James T Noble. “Not only is this important for showing up higher in the search engine results, it’s also a magnet for attracting clients and customers to your website."
"Effective and interesting content gets shared and talked about, acting as a free marketing machine that works for your business 24/7."
The "Effective Writing Topics" training delivers 3 distinct topic "formats" that can be used to develop written content in the form of blog posts and website pages, white papers and reports. The formats can also be adapted to use as a structure for effective sales presentations, webinars, tele-conferences and other types of audio, video or in-person presentations.
"Getting your content right is such a key element to any successful online marketing campaign, so I was excited at the opportunity to collaborate with James on this project," added David Bain.
"If you don’t get both readers and search engines to discover and value your content then you’ve effectively false-starting against the competition in the online marketing race."
"I’d urge every business who wants to be successful in the online marketplace to first-of-all take the time to get their content marketing strategy right – and this new training program can help people do that."
About The Creators
James T Noble has helped some of the world’s largest brands and companies market their products and services online, including Virgin, Walt Disney Corporation, Coca Cola, Paramount Pictures and many others.
James lives in the UK and works with small business owners worldwide to accelerate their growth through effective online marketing.
David Bain is founder and author of the 26-Week Internet Marketing Plan, a comprehensive, step-by-step online marketing system for small businesses. He is based in the UK and has been involved with online marketing for 11 years.